Current location - Trademark Inquiry Complete Network - Trademark inquiry - What other brands does Anta have?
What other brands does Anta have?

Anta's brands include Fila, Sprandi, Descente, Kolon Sport, KingKow, etc.

1. Fila

Anta also owns the Fila brand. FILA is a textile and knitted clothing brand founded by the FILA brothers in 1911. FILA was originally an Italian brand. It was founded in Italy by the FILA brothers in 1926. It is a well-known high-end sports and leisure brand in Italy. Fila has been very popular in the Chinese market in recent years and has acquired the Anta brand and is a member of the Anta Group.

2. Sprandi

In 2015, Anta acquired the British brand Sprandi, which was born in England in the 1990s. With the cultural renaissance of British cities at that time, a large number of young people took to the streets to explore the emerging cultural features of ancient cities by walking. Among young people, the newly born Sprandi began to become popular through word-of-mouth because of its good-looking appearance, comfort and ease of walking.

3. Descente

On February 23, 2016, ANTA Sports (2020.HK) announced that the group will invest in Descente Japan, a listed company in Tokyo. Subsidiary Descente Global Retail Limited and Itochu, a subsidiary of Tokyo-listed ITOCHU Corporation, established a joint venture to exclusively operate and engage in the design, sales and distribution of all categories of products bearing the "Descente" trademark in mainland China. “Descente” introduced in this joint venture is a well-known functional sportswear brand in Japan, focusing on skiing products.

4. Kolon Sport

In October 2017, ANTA Sports announced that it had completed the entire process of establishing a joint venture with Kolon Sport. Kolon Sport was founded in South Korea in 1973. It uses evergreen trees as its brand logo and has always advocated an outdoor culture close to nature.

5. KingKow

In October 2017, Anta Sports announced the acquisition of 100% equity and related trademark ownership of the famous children's clothing brand KingKow. Founded in 1998, KingKow specializes in designing and selling children's clothing and accessories for children aged 0 to 14 years old. It is famous for its excellent quality and unique design.

Reference for the above content: Baidu Encyclopedia-Anta