As we all know, trademarks can generally be divided into ordinary trademarks, famous trademarks and well-known trademarks. If you want to buy a trademark, the more famous the trademark, the higher the price. Especially as the total number of trademark applications in our country continues to increase, there are fewer and fewer registered trademarks. According to market demand, the field of trademark transfer was officially launched. Due to financial reasons, some small companies can only purchase ordinary trademarks. So how much can ordinary trademarks sell for? How to determine the trademark transfer price?

1. Judgment of trademark transfer price:

Why are some trademarks cheap and some expensive? It's like some clothes are cheap and some are expensive. There are good and bad trademarks, so the value of trademarks is also different. Some trademarks are easy to understand, and some trademarks have brand awareness. Brand awareness is the key to distinguishing the price of a trademark.

The planned cost of a trademark includes the cost of registered trademarks, trademark notarization costs, etc., plus the specific brand added value of the trademark, and whether the trademark type is complete depends on the trademark transfer price.

2. Trademark transfer price range:

Some trademark transfers only cost a few thousand, while others cost hundreds of thousands. The value difference between the two is huge. Therefore, when purchasing a trademark, be sure to pay attention to the brand value of the trademark. The reason why trademark prices vary so much is largely due to the brand value of the trademark.

Generally speaking, a complete small trademark costs several thousand yuan. Generally, the price of a trademark is around RMB 10,000 to RMB 100,000, and more expensive trademarks can cost hundreds of thousands or even millions. Therefore, when purchasing a trademark, you must pay attention to whether the trademark you purchase is consistent with your products.

3. How to buy your favorite trademark?

Trademarks are both expensive and cheap, so how can we choose the right one? First of all, we should clarify our market positioning. For example, if I sell men's clothing, what kind of people and consumers do I want to target? Then I would choose 25 trademarks and determine the specific types of small items and whether they fit my product. Trademarks help customers remember our products better, so trademarks are very important.

Now we must find a reliable trademark agency. Generally, when choosing an agency, we must see whether their qualifications are complete, credit and reputation, etc. Find an agency to assist with trademark transfers. Generally speaking, signing a transfer contract with the trademark holder can be completed within a few days to half a month, which means that you can apply for a trademark and the trademark transfer must be completed within 5-6 months.