After so many years of development, more and more buyers like AliExpress. In order to provide buyers with a good shopping environment, the AliExpress platform began to require merchants to upload products with trademarks. So, what requirements does the platform have for trademarks? 1. What are the trademark requirements? The AliExpress trademark must be an English registered trademark, and the trademark is registered in China or overseas. AliExpress sellers need to have a trademark registration certificate (referred to as the R mark) Or the trademark registration application acceptance notice (referred to as TM mark), after the trademark qualification application has been reviewed and the "brand attribute" is completed for the product, the store will get more exposure opportunities and activities, direct search to the brand's official store, and intellectual property rights protection. . 2. What is the difference between R mark and TM mark when opening a store on AliExpress? R mark: 1) If the R mark is in English and the trademark belongs to the company that opens the AliExpress store, then the merchant can open an official store 2) If the R mark is There is English, but it is not a trademark of the company that opens the store. It is an authorized or agent, so it is not allowed to open an official store. Both specialty stores and specialty stores can use the TM label: TM labels cannot open official stores. No matter authorized or owned, only specialty stores can be opened. Or a specialty store 3. How to obtain a trademark? 1. Registration: At present, AliExpress does not have very strict requirements for trademarks. Sellers can register the trademark themselves or authorize the trademark. There will be a time period for registering a trademark, usually within 2 You can get the registration acceptance notice in about three months. When you get the notice, you can open a store. If the seller is eager to settle in and open a store, it is recommended to use the following methods. Authorization 2. Authorization: The probability of authorization is to find an existing trademark to mark the trademark. With the right to operate, you can submit a trademark to open a store in a short time without delaying the store opening cycle. AliExpress merchants’ trademarks must meet the above requirements before they can be uploaded. Under normal circumstances, products must have a trademark. If you don't have a trademark, you can register it yourself, or apply for authorization, so that you have a trademark and you can upload products.