First, there is no written requirement, but the relatively simple one is not easy to register as a trademark 1, which is not significant; 2. It is easy to have a prior trademark, which leads to the rejection of registration. 2. There is no difference. The text and graphics of trademark review are reviewed separately, but it is recommended not to be pure graphics; 1. It is very difficult to query graphics before registration, and it is easy to have priority, which leads to unsuccessful registration; 2. Graphic registered trademarks are difficult to remember from the consumer's point of view; 3. There is no difference in cost;