Current location - Trademark Inquiry Complete Network - Trademark inquiry - The brand of a good company must be deeply rooted in the hearts of the people
The brand of a good company must be deeply rooted in the hearts of the people

? A good company must have a good brand, and the company brand is deeply rooted in people's hearts. For example, our Huawei, Moutai, etc... Coca-Cola in the United States, Samsung in South Korea, Toyota in Japan...

These brands have left a deep-rooted impression on users. When a company's brand and certain beliefs If it is hooked up, then the brand becomes the company's most valuable hidden asset.

"Coca-Cola has spent 100 years convincing people that their trademark also has intangible value." - Charlie Munger

The value of a brand includes two contents: First, function The value is reflected in the use value of the product, and its high-quality brand is recognized by consumers; the second is symbolic value, that is, the added value that can meet people's spiritual needs. This value is the humanistic meaning of the brand.

Here is a collection of some classic brand mottos:

1. Lanc?me - Youth is in the genes, and it is about to happen.

2. Wong Lao Kat - Drink Wong Lao Kat if you are afraid of getting angry.

3. Lilang - simple but not simple.

4. Little Red Book - Find the life you want.

5. Xtep - an extraordinary feeling.

6. Anta - I choose, I like it.

7. Millet - born for fever.

8. Yichun - only love without seasons, Yichun casual wear.

9. Li Ning - everything is possible.

10. Giordano - a world without strangers.

11. Talented man - Discussing heroes over wine, talented man wins the world.

12. Ou Shiman—beautiful as pearls, Ou Shiman.

13. Marumi - Bounce, bounce away crow's feet.

14. L’Oreal Paris – L’Oreal Paris, you deserve it.

15. Pond's - Beauty, as you wish, Pond's.

16. Nongfu Spring - We do not produce water, we are just porters of nature.

17. Maybelline - Beauty comes from the heart, beauty comes from Maybelline.

18. Momo - Strangeness does not exist because we all have the same loneliness.

19. L'Oreal - you deserve it.

20. Sanquan Dumplings - It is necessary to eat some good ones.

21. Haagen-Dazs - Summer is very hot, love while it’s hot.

22. Attenborough - A man should be simple.

23. Baleno - Dress naturally.

24. Semir - you are what you wear.

25. Dongpeng Special Drink - When you are young, you have to wake up and work hard.

26. Jiang Xiaobai - I am Jiang Xiaobai, and my life is very simple.

27. Dabao - If you want good skin, use Dabao sooner or later. See you tomorrow, Dabao. See you every day, Dabao.

28. Oreos - Play with Oreos.

29. Nature Hall - You are inherently beautiful.

30. Beautiful - it turns out that life can be more beautiful.

31. Xianyu - let your idle time swim.

32. Dianping - How can you live a meaningful life if you eat everything without taste?

33. keep - self-discipline gives me freedom.

34. IKEA - There are no ordinary moments in life.

35. Zhihu - the more you read, the more you want to see more.

36. Fang Tai——The important thing is not to enjoy the scenery, but to become the scenery.

37. Pechoin - natural and non-irritating, Pechoin herb.

38. Vanke - Trends come and go, but the essence of life is eternal.

39. Revlon - Lipstick is not cosmetics, we let beauty flow into the world.