Current location - Trademark Inquiry Complete Network - Trademark inquiry - Explanation of icons of Xiamen Architectural Research Institute Group Co., Ltd.
Explanation of icons of Xiamen Architectural Research Institute Group Co., Ltd.

●Company logo elements: logo graphics, "blue and white" corporate colors, "Jianyan Group" company abbreviation, "002398" stock code, company website (see extended reading for details), main service communication numbers, Corporate Social Responsibility

●Continue to strengthen the corporate visual color system of Jianyan Group: "blue and white combination". The main color is blue, paired with white, which increases the visual three-dimensionality and enhances the layering and design of the logo. Embellished with red, it is ready to come out and sparkle.

Blue: symbolizes technology and rationality; symbolizes safety and environmental protection; symbolizes vastness and depth.

White: symbolizes nature and simplicity; symbolizes health and ambition; symbolizes inaction and harmony.

We use "blue" like "sky" to identify the ideal orientation of Jianyan Group, implying that "technology and rationality" are our cultural concepts;

We use "quiet" The general "white" identifies the value orientation of Jianyan Group, implying that "inaction and harmony" is our philosophy of life.

"Inaction and Harmony" is embodied in humanism, people-oriented, and humanistic care; it is embodied in the spirit of harmony, treating others with tolerance, and valuing harmony; it is embodied in the combination of leniency and severity, seeking unity internally, and seeking development externally. .

The blue and white combination embodies Jianyan Group’s corporate philosophy of “creating a new home with technology” and its employees’ core values ??of “enjoying a healthy and abundant life.”

The combination of blue and white will guide the people of Jianyan Group to serve the society, pursue excellence and enjoy life.

●The selected font is friendly, stable and generous.

●The radical of the word "石" in Jianyan's "yan" is embellished with a geometric pyramid shape, implying the registered trademark "Dianshipai" and emphasizing that Jianyan Group "turns stone into gold" through technological products , realizing the customer value-added service concept of "innovative technology SCIENCE, professional service SERVICE, excellent quality QUALITYamp; excellent value VALUE" (referred to as "S.S.Q.V."); emphasizing the innovation and research spirit of Jianyan Group's "drop of water wears away stone"; symbolizing Jianyan Group The spirit of the times in which enterprises strive to make progress every day and forge ahead heralds the beautiful vision of Jianyan Group to become a leader in the advancement of construction technology industrialization.