Sony Ericsson, also known as Sony Ericsson Mobile Communications AB, was established in October 2001 with 50 investments from Sony Corporation of Japan and Ericsson Corporation of Sweden. It mainly produces mobile phone products. .
After 2007, suppressed by the rise of smartphones in the market, the company's feature phones gradually lost market, and the company's operations slipped step by step into the quagmire of losses. After half a year of negotiations, on October 27, 2011, the two parent companies Sony and Ericsson reached an agreement, with Sony paying Ericsson 1.05 billion euros ($1.47 billion), and the former purchased Sony Ericsson from Ericsson.
On February 15, 2012, Sony Mobile Communications subsidiary was established, and Sony Ericsson came to an end and officially withdrew from the market. After Ericsson withdrew from the mobile phone terminal business, it instead focused on 2G, 3G and 4G mobile communication networks and professional services in the communication market. Extended information
The founding of Ericsson:
In 1880, the American Bell Company established Sweden's first telephone network in Stockholm, Gothenburg, Malmo, Ndsval and Soderhamn using equipment produced in the United States. . This is an extremely serious situation for Ericsson. If there is not enough evidence to prove that his equipment is comparable to Bell products, Ericsson is in danger of losing the entire domestic market in Sweden.
The showdown came in 1881, when the city of Avle on the Baltic coast put out a public tender for a local telephone system. Bell's offer was 200 crowns per year per household to install and run the system, and could contact the local Users sign a 5-year contract.
After careful research, Ericsson bravely stood up to challenge Bell and proposed that the initial installation fee for each user be 275 crowns, and each user only needs to pay 56 crowns per year as operation and maintenance fees. At the same time, equipment produced by Bell and Ericsson were installed in Gavle at the same time for trial comparison.
Most testers concluded that the products of both companies worked well, but Ericsson's phone was "simpler, more durable, and more beautiful." Through the final appraisal of the Gavle Switch Association and authoritative experts, Ericsson finally achieved great success in this bidding. Ten days later, Ericsson's equipment bidding plan was implemented with slight modifications.
Baidu Encyclopedia-Sony Ericsson