(1) The time period for purchasing a trademark is short

Generally, you can use a trademark directly after purchasing it. You only need to sign an agreement with a trademark intermediary. Through trademark purchase, the Trademark Office will issue a "Transfer Application Acceptance Notice" within fifteen days after receiving the transfer application. You can receive the "Approved Trademark Transfer Certificate" six to eight months from the date of establishment of the transfer application. In other words, the time for trademark transfer only takes about half a year, and the fastest time for registration is one year. If you calculate the time cost, the registration cost far exceeds the purchase cost. If you are unlucky, it may take several years. For Internet companies, waiting may mean missing opportunities and opportunities. Time cost is the highest cost. Missing the market means missing everything. Purchasing trademarks can greatly save time and help companies enter e-commerce more quickly and efficiently.

(2) The success rate of purchasing trademarks is relatively high

The trademarks purchased directly have been successfully registered, have been reviewed by the National Trademark Office, and all have R trademarks. There is no risk, and the move-in day is Cats can also save tens of thousands in deposits. Purchasing a trademark is actually purchasing an R trademark, and this risk is basically gone. The success rate of purchasing a trademark is very high. Generally, the success rate of trademark registration is around 50%, while the success rate of purchasing a trademark can reach over 98%. In unexpected circumstances, the owner may not want to sell it and may choose to purchase another trademark.

(3) There is a certain room for value-added in purchasing trademarks

In addition to being used for mortgage financing, trademarks can also be realized and increased in value through transfer, licensing, auctions, capital contributions, etc. . There was a farmer who was running a breeding farm in China. He wanted to expand the scale of the breeding market and applied for a loan from a local bank. The bank staff went to the breeding farm to inspect the farm and were not very interested in the various real estate properties offered by the farmers, but they were attracted by the "Hua Bo" brand he personally held at a glance. After evaluation, the bank issued a loan of 1.5 million yuan to this farmer, and the breeding "production expansion" plan was successfully implemented. Trademark mortgage revitalizes corporate intangible assets and provides a feasible solution for corporate financing difficulties.