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Professional managers in the micro era must be on the road to product creation

Professional managers in the micro era must be on the road to creating products

Do you know that professional managers in the micro era must be on the road to creating products? With the advent of the micro era, everyone has discovered an interesting phenomenon: colleagues who have never met are now in contact and chatting happily. Someone who has never interacted with you will say that he knows you very well when he talks about you to others. Why is this happening? Below I recommend to you that professional managers in the micro era must be on the road to product creation.

Professional managers in the micro era must be on the road to product creation 1

Whether it is on the road to career or on the road to success, there will be more or less something on your resume. Moisture, who can deny it? It doesn't matter if it's a celebrity or a small actor, it's all the same. This has nothing to do with character or morality, because it is a product of the times. But, maybe it won’t work today.

In today’s micro era, everyone is a self-media, and anyone can report information! As a professional, it doesn’t matter whether your past page is perfect, but what’s important is that it must be true. This is the power of the micro era, so you must build your own brand.

Firstly, none of your experiences can be erased.

Whether you want to or not, all your experiences are easily known to those who want to know. You can erase an experience from your resume, but you can't erase the memories of all the people you worked with. Maybe they "betrayed" you by accident.

The author has also had such an experience. I only worked for a certain company for one week, and then listed this period of time as a gap period on my resume. However, during the re-examination, I was still rejected by the company’s human resources department. VP mentioned. Fortunately, the author used the gap period, and the time was short, so the other party understood me.

Second, restore all your character and morals

Basically, you cannot use your own description of your abilities, performance, and behavior in the original company, because currently all industries in the region Human resources workers have their own industry communities. They can fairly and objectively evaluate what you do in the company. Whether your performance is good or bad, whether it is a result of your ability or the environment, will be truly revealed.

This may be one of the most important forces in the current micro era, which eliminates the need for proof. It is possible that during your interview with the general manager, the human resources director of your previous company has already asked the human resources director of your previous company in the community about your past. Did you lie or not? They have it all.

Third, evidence of charisma at critical moments

When the author teaches classes involving charisma, I often ask students a question: How to determine a person’s charisma index? Although different people will have different interpretations, there are many answers. However, the author strongly agrees with two issues. One is: if you are allowed to quickly form a team, and the company allows you to bring in former colleagues, how many of your former colleagues will be willing to follow you (premise: the salary is based on the current company’s salary standard)? The second is: If you join a new team and there is a shortage of people, can you ask your colleagues in your previous team to help you do something?

Although these two questions are somewhat cruel and ruthless, they can prove two aspects of the problem: First, do you have a true sense of personality charm in your previous company, and whether anyone will follow you? You, not the person, take the cool tea. The second is whether you had the ability to identify talents in your previous job.

In ancient and modern times, professional managers only appear in different names, but they will never die! It's just that the characteristics of the current era mean that professional managers can no longer act irresponsibly as before, but need to be careful in their words and actions to shape their personal brands. No matter you are on Party A or Party B, your behavior will be labeled!

Today, forty years after being economically oriented and lacking the spirit of faith and contract, creating products has become today’s common sense! This is especially true for professional managers! Professional managers in the micro era must be on the road to creating products 2

First of all: Return to zero mentality

The role change from professional manager to entrepreneur is no different from the process of Phoenix Nirvana. When starting a business, professional managers generally choose industries they are familiar with or new industries, with the former being the majority.

No matter what industry you choose, the entrepreneurial mentality is very important. Most professional managers have accumulated a certain amount of capital and network resources before starting a business, and they set sail on the entrepreneurial road driven by the passion and dream of entrepreneurship. People have the weakness of fixed thinking, and habitual behaviors occur under the influence of fixed thinking. Many entrepreneurs have not truly adapted to this role change during the huge identity change from professional managers to entrepreneurs. There is a huge gap from a high-ranking professional manager who responds to everything to an entrepreneur who works alone or with a team of two or three. Many entrepreneurs still live in the glorious days of professional managers and use the successful methods of the past to solve the problem. problems faced today. Success is a product of a specific time and space. Today, when time and space have changed, we need to face problems from scratch. The mantra that many entrepreneurs with a background of professional managers often say is "Think about how it was back then." Even if they don't say it on their lips, it is deeply ingrained in their subconscious minds, and their behavior in this ideological state can also be imagined. . There is a positive side to talking about the success of the year to comfort yourself after encountering setbacks, but if you stay in this state for a long time, you need to be vigilant. The simple truth is similar to carving a boat to find a sword. And often, the simplest philosophy is the hardest for people to actually implement. Professional managers, the moment you decide to start a business, you are breaking with your past and bidding farewell to the past, whether it is success or failure. This has nothing to do with your business today. Therefore, professional managers on the road to entrepreneurship must always maintain a state of self-reflection.

Secondly: Endure loneliness

The process of starting a business is a difficult and tortuous process. Wang Guowei once metaphorically said that studying requires going through three realms. First, last night the west wind withered the green trees. I climbed up to the tall building alone and looked at the end of the world. Secondly, I don’t regret it as my clothes get wider and wider, and I feel haggard because of the loss of my clothes. Third, the crowd looked for him thousands of times, but suddenly looking back, he found that person in a dimly lit place. As an entrepreneur, the author believes that the process of entrepreneurship can be fully summarized by adjusting the order of this statement. First, the belt becomes wider and wider, but I don’t regret it at all. It makes people haggard because of the beauty. At this time, we are in the starting stage of starting a business, full of enthusiasm, and the fruits of our dreams are right in front of us. Secondly, last night the west wind withered the green trees, and I climbed up to the tall building alone and looked across the road to the end of the world. At this time, we are in the hesitant period of starting a business. Setbacks and difficulties arise from unexpected factors. It is difficult to persist or give up. 90% of failed companies die at this stage, which is the eve of success. Third, the crowd looked for him thousands of times, but suddenly looking back, he found that person in a dimly lit place. At this time, the company that has persisted through setbacks and difficulties has ushered in the dawn of success. Throughout the process of entrepreneurship, there is an eternal rule that "entrepreneurship = persistence". A few seemingly simple words are easier said than done. Especially for professional managers, compared to ordinary entrepreneurs, there is a devil called "opportunity cost" that will constantly tell you to give up. In the past, you received high salaries and commanded thousands of troops. Wanma, today you may have no salary and have to walk alone on the mountain trails. This huge opportunity cost will continue to erode your entrepreneurial dream over time. When the dream is almost eroded, it means that the entrepreneurial dream is close to failure. Not far away. When the belief in the dream is greater than the power of encroachment, it means that starting a business is not far from success.

Finally: macro thinking

Compared to the founder, the process of starting a business is a process of gathering systematic knowledge, ranging from procurement, production, marketing, finance, human resources and other corporate management objects. Factors may be a new challenge for professional managers. It would be better if you have a working background during the establishment of a company. Otherwise, you need a macro thinking layout and use micro actions to control the flow of each factor. After all, starting a business During this period, it is important to make good use of every penny of corporate resources. The process of starting a business is to first survive the enterprise. The resources of the enterprise are the blood of the enterprise's survival. Only the surviving enterprise can enter the second stage of "enterprise living well". , many professional managers may have previously played the role of senior executives in a certain link in the enterprise and are familiar with a certain link of business. However, when you become an entrepreneur, the link you face will be the whole, so you must have macro-holistic thinking. Think macroscopically and start microscopically. I have seen the embarrassing situation that after three years of business, annual sales exceeded 10 million, the company entered a period of rapid development, but the trademark was registered. Such a low-level strategic mistake is a pity.