Shaanxi China Tobacco Industrial Company grandly launched new cigarette products "Shengshi Good Cat" and "Shen Yun Monkey King" in Xianyang on September 24, making a generous gift to commemorate the 30th anniversary of reform and opening up.
"Shengshi Haomao" cigarettes are packaged in hard-tone packaging, and the trademark pattern adopts the four-god pattern tile that was extremely popular in the Han Dynasty. The green dragon, white tiger, red bird, and Xuanwu on the pattern not only show the profound culture of the ancient capital of Xi'an heritage, the spectacular scene of the prosperous Han Dynasty, and at the same time, the "Hao Mao", the flagship product of Shaanxi Tobacco, is shown to be full of vitality and aura. The main design direction of this product is high aroma and low harm. The main raw materials are carefully selected from Yunnan and Zimbabwe tobacco leaves that have been naturally aged for more than two years, highlighting the product's elegant fragrance and rich and harmonious tobacco aroma. For the first time, the Chinese herbal medicine "Fenghe Liquid" with biological harm reduction technology is used in the spice formula, which allows harmful gases to be transferred and degraded, achieving the good effect of "promoting body fluids without phlegm, returning sweetness without dryness in the mouth".
“Shen Yun Monkey King” aims to improve the quality of cigarette products, relies on domestic key spice research enterprises and scientific research institutions, focuses on improving the smoking safety of cigarette products, and uses tobacco leaves to be grouped and processed in a flexible manner. , a multi-level formula is used as a means, and the raw materials are all made of high-quality tobacco leaves from Zimbabwe, Brazil, Yunnan, Guizhou, Shaanxi, Fujian, Hunan and other places with good maturity, balanced physical and chemical indicators, and high aroma quality. It is made of Chinese herbal medicine "Fenghe Liquid" with biological harm reduction technology to prepare spices. The packaging and decoration design uses golden yellow as the keynote, and the flying cloud pattern from the Tang Dynasty murals is used in a prominent position in the trademark, which is similar to the cloud pattern of the Olympic Games.
The promotion meeting vividly introduced the product features, brand culture and marketing concepts of "Shengshi Good Cat" and "Shen Yun Monkey King" to retail representatives through videos and presentations.
Li Zhenhai, Director (Manager) of Xianyang Municipal Bureau (Company), pointed out in his speech: The advent of two new products, "Shengshi Good Cat" and "Shen Yun Monkey King", is the result of Shaanxi China Tobacco's hard work and concentrated research. The result is a glorious product that has been poured into countless efforts and sweat. It is also a generous gift given by China Tobacco Shaanxi to the society in commemoration of the 30th anniversary of reform and opening up. It fills the gap in the production of high-end cigarettes in Shaanxi Province and embodies the pride and pride of the people of the province. pride! These two new products will surely shine in the cigarette market across the province and the country and reap fruitful results! Xianyang Tobacco will continue to provide good services to Shaanxi China Tobacco and provide a good sales environment for Shaanxi famous and high-quality cigarettes. It is hoped that all cigarette dealers will care for new products as much as they care for their own children and relatives, and do a good job in cultivating new products.
The participants tasted the two new products on site, and they spoke highly of the high-tech content attached to the products. Li Jiguang, a retail store in Qindu District, Xianyang City, said after smoking "Shengshi Good Cat" and "Shen Yun Monkey King" that he felt very comfortable. The smoke was mellow, soft, soft and pure, and the packaging was exquisite and generous. He was confident and determined to make new products. Sale.