How to identify the authenticity of Maotai liquor on the market now. The methods we know include looking at the bottle, bottle cap, tasting the taste, etc. You can also call to check, but I heard that there are anti-counterfeiting phones and some are fake. How can we tell the difference?
Identify the authenticity of Kweichow Moutai
Moutai is a famous Chinese liquor and enjoys a high reputation at home and abroad. Moutai Distillery was founded in 1704 in Moutai Town, Renbei County, Guizhou Province.
The method of sensory identification of the authenticity of Moutai liquor is as follows:
(1) Manufacturer identification
Moutai Distillery does not jointly operate with any other manufacturers, nor does it Its trademark licensing rights are shared exclusively with any manufacturer, and it has never established a first factory, a second factory, or a branch factory. Any "Moutai" marked as being produced by an associated factory, the first factory, the second factory, or a branch factory is absolutely certain to be fake.
(2) Registered trademark identification
The entire bottle of Moutai is affixed with the registered trademark "Kweichow Moutai", which is printed on imported 100g stencil paper and is used for 500ml bottles. The size of the trademark paper is 90 mm x 125 mm. The pattern of the domestic wine trademark is divided into three parts: in the middle is a 60 mm wide white diagonal strip from the upper right to the lower left, with two thin black lines and four thick black lines at the top and bottom respectively, and the five red "Kweichow Moutai" The words are sandwiched in the middle. There is a 13 mm wide gold strip at the junction of the diagonal belt and the upper left corner, with four black characters "Famous at home and abroad" on the strip. In the upper left corner is a red color block, with a white circle with a diameter of 35 mm and a gold edge in the middle. Inside the circle are circular wheat ears, golden gears and red five-pointed star patterns from top to bottom. There is a thin gold line where the diagonal strip meets the lower right corner. On the red color block in the lower right corner, there are eight white words "Produced by China Moutai Distillery", and under the white words there are black words "53% VOL, 500mL" indicating the alcohol content and capacity. The specifications stated on the back of the bottle are 65 mm x 85 mm and are edged in red. There is a 10 mm wide white border around the edge. The date of manufacture is in blue Arabic numerals. The trademark is beautifully printed, with accurate colors and even trimming.
The trademark and back sticker of the fake "Maotai" are printed on ordinary paper. The trademark specification is 100 mm × 140 mm, and the back sticker specification is 133 mm × 85 mm. The color matching of various patterns is confusing, the layers are unclear, the colors are light, and the specifications are inconsistent. The fonts used are also obviously different from the real trademarks. The factory date is written in red or other colors.
(3) Identification of packaging materials
The bottle of Moutai is a milky white glass bottle with a big red threaded twist-off anti-theft aluminum cap and the words "Kweichow Moutai" on the top. It is written in white, and there is no inner stopper in the mouth of the bottle. The whole bottle of wine is wrapped with a piece of high-quality square leather paper and packed in a color box: the outer packaging color box is made of imported white paper plus fine corrugation. The font and color on the box are consistent with the trademark and back sticker.
The fake "Maotai" bottles are sealed with red plastic caps of different shades. Some are transparent without words, and some have fake "Maotai" characters. The bottle caps are either white or red. The lids also have different wall patterns, including yellow twist-off aluminum caps, and plastic lids with twist-off yellow aluminum caps. There are several types of inner plugs: spiral type, waistline type, flat top type, etc. The outer packaging box is made of unqualified and low-quality leather paper or other materials.
(4) Identification of sensory characteristics
Moutai is made from wheat, fermented eight times, and stored for two to three years before leaving the factory. Its unique sensory indicators are that the wine is colorless and transparent, with a mellow and sweet aroma when drinking, no suspended solids and sedimentation, a prominent aroma, elegant and delicate, a mellow body, a long aftertaste, and a long-lasting aroma in the empty cup. Fake "Maotai" is mostly counterfeited with sorghum wine, Baigan wine, prepared wine, etc. It is difficult to have the color, aroma and taste characteristics of Maotai wine.