In 1987, when the Hainan Special Economic Zone was being established, 100,000 talents came to Hainan, and the Haikou instant coffee factory came into being. Dozens of national scientific and technological elites and famous university students entered China's first coffee company, Hainan Li GOD INVESTMENTS LIMITED.
In 1988, Lishen, China’s number one instant coffee brand, was born with the establishment of the Hainan Special Economic Zone. In the same year, Japanese coffee experts were introduced from Brazil, which caused great repercussions across the country.
In 1989, Hainan Lishen Investment Co., Ltd. held a press conference at the Great Hall of the People in Beijing, officially announcing to the world at home and abroad the successful trial production of Lishen coconut milk coffee and Lishen sugar milk coffee. After being introduced to the market, Lishen series products won the Science and Technology Progress New Product Award of the Ministry of Light Industry; the company won the "Golden Dragon Soaring Award" of the Ministry of Light Industry for promoting scientific and technological progress; Lishen instant coffee won the second prize of Hainan Province Science and Technology Progress Award.
In 1990, Lishen instant coffee and Lishen coconut milk coffee were listed as national major new products by five national ministries and commissions.
In 1991, Lishen product sales exceeded 10 million. Lishen is the first to launch coffee beverage products in the country; Lishen coffee milk beverage and Lishen coconut milk coffee beverage. Pistachio juice, mango juice, coconut juice, distilled water, mineral water and other products have been successfully developed and put into production. Roasted and ground coffee has entered the market. Four series have been formed, mainly coffee series products, supplemented by tropical fruit and vegetable drinks and bottled drinking water. product. In the same year, the second generation instant coffee production line was introduced from Denmark.
In 1992, Lishen coffee milk beverage and Lishen coconut milk coffee beverage were listed as national major new products by five national ministries and commissions. Lishen Coconut Milk Coffee won the first prize for scientific and technological achievements in Haikou City and the second prize for scientific and technological achievements in Hainan Province. The second press conference of Lishen Coffee was held in the Beijing Great Hall, officially introducing Lishen Coffee and Lishen Coconut Milk Coffee drinks to domestic and foreign countries; Lishen Instant Coconut Powder was successfully developed and passed the acceptance of the National Science and Technology Commission, becoming one of the national "seven ·Five" major scientific and technological achievements. In October 1992, Lishen Instant Coffee Factory was restructured into a joint-stock company, and well-known companies such as Shenzhen Vanke joined Lishen. In 1993, the company became one of the top 50 enterprises in Hainan Province, and Lishen series products won the title of China's famous food brand. The company's products began to enter the Shanghai market, and coconut milk coffee became the first choice of coffee and milk products for Shanghai residents.
In 1994, the company's production and sales reached nearly 100 million yuan, and it entered the top 500 companies in the national beverage industry. Lishen products have won the first place among consumers' favorite products nationwide. Lishen coffee series products won the gold medal at the 2nd International Food and Technology Expo (Singapore). The Factory Science and Technology Association has won the "Dedication Cup" award issued by the National Science and Technology Commission, the China Association for Science and Technology, the State Planning Commission and other ministries and commissions for three consecutive times, becoming the first enterprise in the country to win this honor three times in a row.
In 1995, Haikou Lishen Instant Coffee Factory was listed as a national large-scale second-class enterprise by the state. Coconut milk tea and American ginseng coffee were successfully developed.
In 1996, Lishen Coconut Milk Coffee was awarded the first place in the top ten scientific and technological achievements since the establishment of Hainan Province by the Hainan Provincial People's Government. In 1999, the company adjusted its ownership structure. The company has passed ISO9000 international quality system certification.
In 2000, Wenchang’s 100,000-acre coffee planting base was launched. The company organized the first "Lishen Cup" cross-Qiongzhou Strait competition.
In 2002, the company carried out comprehensive marketing integration and established branches in East China, North China, Central China, South China and Southwest China. The second generation of Golden Coconut Coconut Juice was successfully developed and the product entered the market smoothly. Beverage products such as iced coffee, fragrant coffee, orange coconut juice, lemon coconut juice, etc. were successfully developed and entered the market smoothly. The company has passed the ISO9001:2000 international quality certification system. Lishen Coconut Juice has entered the international super chain retail groups Carrefour and Wal-Mart. The company organized the second 2002 International Competition across the Qiongzhou Strait.
In 2003, Lishen high-protein instant coconut powder was successfully developed, laying the raw material and technological foundation for the development of high-end coconut milk coffee. The company successfully cooperated with international retail giants Carrefour and Wal-Mart, and OEM Carrefour and Wal-Mart brands Coconut juice has entered major supermarkets, and its quality and taste have been recognized by consumers, expanding Lishen's reputation in the international beverage market.
In 2004, Lishen trademark won the title of Hainan Province Famous Trademark. In 2006, a series of flavored coffees such as Lishen Cappuccino, Lishen Blue Mountain Coffee, and Lishen Charcoal Latte were successfully developed.
In 2007, a series of flavored coffees were exported to Australia; Lishen Jingkou charcoal roasted coffee, Lishen charcoal roasted Blue Mountain coffee, Lishen mocha coffee and high-end roasted coffee beans entered trial production.
In 2009, Lishen coffee products won the title of China's high-quality products; the Lishen trademark was once again rated as a famous trademark of Hainan Province; it sponsored the 2009 "Lishen Cup" Hainan Provincial Bodybuilding Competition; Lishen coffee was selected as the The designated beverage for the Asian Sister Competition; the company was rated as one of the top 60 well-known brands in Hainan Province.
In 2010, Lishen Coffee was designated as "the only designated coffee drink of Bocha Tourism Forum"; Lishen Coffee was designated as a special reception coffee by the Haikou Municipal Government; its agent brand Blue Coast Coffee won the fourth China Food Industry's "China's Most Potential New Product Award"; Lishen Coffee was named the "Hainan Province College and Middle School Students Tourism English Speaking Competition".