When you buy a trademark, you need to consider the quality of the trademark. The problem is that some trademarks will convey a quality or even a culture when they are designed. This is the highest realm of trademark. Although it is only a very simple text design, it will give people a completely different feeling and will be able to convey the culture and connotation of the enterprise. Such trademarks are well worth buying, and some of them are ironic. But after careful design, it may express a special feeling and arouse consumers' emotions, because China's words are profound and profound, and each combination of words is completely different to understand. Whether the purchased trademark will make people have a completely different understanding needs serious consideration.
When buying a trademark, be sure to find out the scope of use, because some trademarks will be restricted by certain categories. For example, the approved category of the fast broadcast trademark is computer software. If it weren't for computer software, it would be meaningless to buy this type of trademark. In addition, when buying a trademark, we must understand some procedural problems. Some trademarks have gone through the process of objection reconsideration and litigation. There will be many procedures to show that the status of this trademark is very unstable. If I don't observe the trademark carefully, it may eventually be declared invalid, so the transfer of the trademark needs to go to China National Intellectual Property Administration for approval before it can take effect. This process takes a long time, about 6~9 months.
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