First: Diligence. (Brain diligent, eye diligent, ear diligent, mouth diligent, hand diligent, leg diligent-six diligent)
Diligence is reflected in the following aspects:
First, study hard and constantly improve and enrich yourself.
1. Learn the knowledge of the products you sell, the knowledge of the industry and the knowledge of similar products. Only by knowing yourself and yourself can you appear in front of customers as a "professional" salesperson and win their dependence.
2. Learn and accept other knowledge outside the industry. Just like literature and art, sports, politics and so on, we should keep learning. You have something to say when you meet any customers.
3. Learn management knowledge. This is a kind of self-improvement. We can't always stay at the current level. We need to manage the customers in this market well.
Second, frequent visits.
Must have the spirit of hard work. Business people are "copper-headed, iron-tongued, rubber-bellied and scud".
1. "copper head"-often hit the wall, but not afraid to touch, but dare to touch.
2. "iron mouth"-dare to speak, can speak. Talking is not the same as talking. Being able to talk shows that this person likes to talk and talk endlessly; But being able to speak means saying less and being to the point, so dare to speak and be able to speak at the same time.
3. "Rubber belly"-often ridiculed and resentful, so learn to be tolerant and learn to adjust yourself.
4. "Scud"-needless to say, it is the "leg suit" in Liuqin. And act quickly. If the customer has a problem, when calling you, we must arrive as quickly as possible, and we will knock before the customer puts down the phone.
Third, think hard.
Is to think hard, encounter problems, think carefully about what the root cause of the problem is, and then formulate solutions according to the evidence.
Fourth, communicate diligently.
People often say that "the authorities are obsessed", and they should always communicate with their leaders and colleagues about their own market problems. Other people's markets may also exist. Knowing how they solved the problem, perhaps through the guidance of leaders and colleagues, we can find a solution to the problem. By other's faults, wise men correct their own.
Fifth, be diligent in summarizing.
Only by summarizing can we improve. Whether it is success or failure, its experience and lessons are worth summing up. Successful experience can be transplanted, and the lessons of failure will not make us repeat the same mistakes.
Second: inspiration.
What is the inspiration? Inspiration is creativity and innovation. If you want to sell well, you can't stick to the rules. You need to break the traditional sales thinking and change your way of thinking to face the market. Inspiration can be said to be everywhere.
1. It was blocked when talking with customers about purchasing goods. I was encouraged to learn that my client was ill or that my relatives and family members were ill. I'm going to buy something to express my condolences. This can break the deadlock, and the customer's initial refusal may change his attitude-buying goods.
2. Product lead-in period: When the promotion is blocked, I suddenly know that other manufacturers are holding a press conference. Inspiration is coming, so let's have a press conference.
3. When I was shopping, I saw that the shoe seller had a shoe rack. Here comes the inspiration. Call the epidemic prevention station and tell them that they were bitten by a dog. Do you have serum? As soon as they hear that someone wants to buy it, they may buy it.
Third: skills.
What are the skills? It is the method and the sales skills throughout the whole process. We face a wide variety of customers, and we must adhere to one principle: first, we will do what we like; The second is to rescue Zhao from Wei; The third is soft grinding and hard foaming.