The application date for the "天天地间" trademark was November 29, 1995. On May 14, 1997, Beijing Changtai Cabaret Co., Ltd. obtained the registered trademark of "PASSION" and "Heaven and Earth" in Chinese and English with the approval of the State Trademark Office.
Industrial and commercial information shows that in March 1993, Beijing Changtai Cabaret Co., Ltd. was registered in Beijing as a Sino-foreign joint venture. The registered capital is US$2 million and the validity period is from March 1993 to March 1999. The investors are Beijing Great Wall Hotel Company and Hong Kong Guangtai International Co., Ltd., and the legal representative of Guangtai International is shown as Qin Hui. The company's chairman surnamed Lu was appointed by the Great Wall Hotel.
On September 28, 1999, the State Trademark Office approved the change of the trademark registrant to Beijing Changqingtai Catering and Entertainment Co., Ltd. Changqingtai Company is also a Sino-foreign joint venture. The major shareholder is Beijing Zhuojing Trading Co., Ltd. controlled by Qin Hui. The other investor is Changde (Singapore) Pte. Ltd., and the legal representative is Singaporean Lin Meifeng.
Around 2005, Changqingtai Company agreed to transfer its shares, and a Shenzhen industrial company took over. Recently, Xingmei Pictures CEO Qin Hong also publicly revealed that as early as 2005, he and his brother Qin Hui had transferred all their shares in "Heaven and Earth". Since then, the trademark "Heaven and Earth" has been transferred many times. The first transfer was completed on November 8, 2005. The second transfer application was completed in May 2007. The third transfer was completed in July 2008. The fourth transfer was completed in November 2009. It is understood that the trademark applicant is a Beijing investment company called "Shiben", which has only obtained the "Heaven and Earth" trademark for a few months at most. According to another reporter's investigation, the actual operator of "Heaven and Earth" is "Beijing Saihua Minghao Catering and Entertainment Co., Ltd." According to its business license, the company was established in June 2001 with a registered capital of 30 million.