Corporate propaganda films are generally divided into three forms:
1. Documentary
in the form of narration or introduction by the host. This form was widely used in the past.
advantages: low cost and convenient manufacture;
disadvantages: low cultural taste.
2: Phenotype
Generally, it is mainly based on image display, that is, the ideal audio-visual effect is achieved through beautiful language, beautiful pictures and personalized editing. This is the form used in the Olympic bid and Expo bid.
advantages: high grade and strong visual impact;
Disadvantages: high shooting cost and long production cycle.
three: documentary expression
in a work, documentary and performance are interspersed, and if necessary, realism and freehand brushwork can be perfectly combined by activating actors and setting storylines, which can better spread information and sublimate the theme.
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