Brand Finance, a British brand evaluation agency, released the list of "22 Global Liquor Brands" in August 22. On the list of "Top 5 Beer Brands", Corona, Heineken and Budweiser ranked in the top three, while Snowflake and Harbin entered the top ten. The total value of 5 beer brands is $95.9 billion, and Anheuser-Busch InBev Group occupies the most brands.
1. Corona Beer
Country of production: Mexico, company: Moderow Group, brand value: US$ 8.65 billion. Founded in 1925, the company has an annual output of 41 million tons and a market share of over 6% in China. With its unique taste, Corona beer has become the number one Mexican beer in the world, and imported beer from the United States ranks first.
2. Heineken Beer
Country of production: Netherlands, company: Heineken Beer Company, brand value: 6.968 billion US dollars. Founded by Gerald Adrian Heinegan in Amsterdam in 1863, * * * brews more than 17 kinds of top, regional and special beers. In 212, Heineken had more than 165 breweries in 85 countries around the world.
3. Budweiser Beer
Producer: United States, affiliated company: Budweiser InBev Group, brand value: 6.436 billion US dollars. Anheuser-Busch International Company, which was first established in 1876 and 1981, was established to produce, promote and sell Budweiser beer worldwide, thus making Budweiser beer quickly become an international beer brand.
Today, Budweiser has set up branches in 11 countries around the world. Budweiser beer officially entered the China market in 1995, and occupied an absolute dominant position in the ultra-high-end beer market with its excellent quality.
4. Budweiser light beer
Producer: United States, affiliated company: Budweiser InBev Group, brand value: US$ 5.76 billion. Budweiser's beer brand with the largest sales volume is also the largest in the world, but because this beer is mainly sold in North America, not in China, there is no official Chinese name.
"Budweiser Light Beer" is a rainbow bottle beer launched by Budweiser in 1982 in cooperation with the Gay Anti-Defamation Alliance. It is one of the best-selling beers in America.
5. Victoria Beer
Country of production: Mexico, company: Moderow Group, brand value: US$ 4.622 billion. Victoria is the most traditional beer brand of Mexican Moderow Group, and it is a Viennese-style beer, which is unique because of its rich and bitter flavor and is recognized by consumers. Victoria beer has a long history of 135 years and is one of the oldest beer brands in Mexico.
6. Kirin Beer
Producer: Japan, affiliated company: Kirin ale brewing society, brand value: 4.443 billion US dollars. Kirin ale brewing society is one of the three largest beer companies in Japan and the top ten beer groups in the world.
Kirin Brewery was established in 197. Kirin Beer's predecessor was Copland Beer, a beer company founded by Norwegian-American William Copland in 187, and Kirin Beer, the largest beer company in Japan, used the first wort brewing method. Kirin is the only one in the world, in order to bring consumers the original beer feeling.
7. Snowflake Beer
Producer: China, affiliated company: China Resources Snowflake Beer Co., Ltd., brand value: US$ 4.137 billion. Founded on June 12, 23, the company is a national professional beer company that produces and manages beer. Headquartered in Beijing, China. Its shareholders are China Resources Venture Limited and SABMiller, the second largest beer group in the world.
8. Harbin Beer
Country of production: China, company: Harbin Beer Group Co., Ltd., brand value: US$ 4.19 billion. Harbin Beer was born in 19, which is the earliest beer brand in China. The earliest predecessor of Harbin Beer Co., Ltd., Wulubu levski Brewery, is the earliest beer producer in China.
9. Moderow Beer
Country of production: Mexico, company: Moderow Group, brand value: US$ 3.754 billion. Moderow Group, founded in 1925, has eight local wineries with an annual output of 41 million tons and a market share of over 6% in China. In 213, it was acquired by Anheuser-Busch InBev.
At present, the group has 1 wineries in Mexico, and Moderow Group owns 17 brands, 7 of which are exported to 18 countries all over the world.
1. Shiao Beer
Country of production: Brazil, company: Carlsberg Beer Company, brand value: 2.724 billion US dollars. Shiao was originally produced by a Dutch brewery, but it was not successful in the Dutch market.
In p>1992, a Scottish winery cooperated with Carlsberg to set up a new company and transferred the production of Shiao beer to Britain. At present, Shiao Beer is not a major brand in the United States, Britain and China, but its main overseas markets are Africa and South America.
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The above are the top ten beer brands in the world rated by the British brand evaluation agency "Brand Finance", including three Mexican brands, two from China and two from the United States. Budweiser has three brands: Budweiser Beer, Budweiser Light Beer and Moderow.