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Why did Tmall transfer the trademark at the same time?
Now more and more enterprises have settled in the Tmall e-commerce platform. Many people see the great potential and higher possibility of Internet commerce. With the high efficiency of the Internet, the rapid operation of enterprises has become an increasingly fierce form, and in this process, enterprises entering the e-commerce industry have also become many industrial enterprises. In order to enter the e-commerce platform as soon as possible, many companies will also enter by transfer, and in the process of transferring stores, many companies will also transfer their trademarks together. So if it is not feasible to transfer trademarks, why should we transfer them? Is the Tmall store like this? What about trademark transfer?

If you run the Tmall platform, you should know that the transfer of Tmall needs to transfer both the company and the trademark. The transfer of the company and trademark is the completion of the whole transfer process of Tmall Store. However, in practice, some sellers will require the trademark to be charged separately. In this case, it is necessary to negotiate with the buyer and the seller and write the transfer fee into the contract to avoid trademark disputes in the future.

Therefore, in the process of transfer, Tmall online store had better transfer the trademark to colleagues. In the process of transfer, colleagues should also pay attention to whether the transferred trademark is valid within the validity period and apply to the Trademark Office for renewal within 6 months before the trademark expires. After the successful renewal of the trademark, the validity period will be extended for another ten years.

Today, Tmall must have an approved trademark registration certificate, which will become more and more strict in the future. At the same time, as the carrier of brand in consumers' minds, the importance of trademark is self-evident. Therefore, for the development of the company, it is very necessary to know these aspects in advance. Details determine success or failure, and trademarks are of great significance to enterprises. Whether it is trademark transfer or trademark use, we should pay attention to these problems. For more details, please consult Bajie Intellectual Property Trademark Transfer Network!