Current location - Trademark Inquiry Complete Network - Trademark inquiry - Create big products and big brands. The fifth is to develop old brands into famous brands. Through asset reorganization, joint-stock reform, and foreign capital grafting, we can strengthen our own bra
Create big products and big brands. The fifth is to develop old brands into famous brands. Through asset reorganization, joint-stock reform, and foreign capital grafting, we can strengthen our own bra
Create big products and big brands. The fifth is to develop old brands into famous brands. Through asset reorganization, joint-stock reform, and foreign capital grafting, we can strengthen our own brand and create a famous brand. We can also hand over the operation of the old brand to a company with strong strength and advanced management, so that the old brand can regain its glory. Sixth, use foreign capital to create famous brands. Different approaches but the same purpose are all conducive to the development and growth of enterprises and the creation and maintenance of their own strong brands. (3) Increase the publicity campaign, establish long-term goals, and continuously increase advertising investment. Marketing and advertising are the two wings that promote the implementation of famous brand strategy, and both are indispensable. Product brand awareness is not inherent. Although high-quality product quality is the basis of brand credibility and fame, in the increasingly fierce market competition, no matter how good the product is, if it does not carry out advertising or the publicity is not strong enough, it will be difficult to attract customers. It is even more difficult for consumers to become a well-known brand. Therefore, enterprises should establish long-term development goals, increase advertising, use advertising methods correctly to expand the market, expand influence, and enhance the market share of products. (4) The government should strengthen guidance and promotion. Implementing the famous brand strategy is an important task of the government's economic work. Especially in the process of transitioning from a planned economy to a socialist market economy, the formation of brand-name products, especially brand-name product groups, requires more guidance and promotion from the government. The first is to strengthen planning and guidance. The second is to strengthen basic management work. The third is to increase investment, improve supporting facilities, and set up enterprise development funds to support famous brand enterprises. The fourth is to increase supporting construction in energy, transportation and other aspects to provide strong support for the cultivation and development of famous brand products. The fifth is to vigorously guide and support various advertising and exhibition industries to build a social stage for famous brand products and famous brand enterprises to fully display themselves. We firmly believe that with the care and support of party committees and governments at all levels, more and more companies will create famous brand products and make greater contributions to the leap-forward development of the Laishan District economy.