Current location - Trademark Inquiry Complete Network - Trademark inquiry - How to distinguish authenticity from fake Luzhou Laojiao?
How to distinguish authenticity from fake Luzhou Laojiao?

1. Sampling: Select 1-5 pieces (boxes) of wine from the batch and unpack them for inspection. 1. After unpacking Tequ and Touqu, the English letters A, B, C, E, and G cannot appear on the bottom of each bottle in a box of wine, but two letters may appear on each box of wine. 2. The number of the product inspection certificate of the entire wine should match the last 6 digits of the production date on the back of the label of each bottle of wine. 2. Outer packaging 1. The label is beautifully printed. The four special characters for "Luzhou Laojiao" are full, clear and complete, and the meaning of the characters is correct in sizes smaller than 5. The back of Tequ's label is printed with red English letters and a 7-digit number. The same is true for Touqu, but the color is blue or red. The second and third songs are red, and the second song in the gift box is black. 2. The gift box is beautifully printed. The four special characters of Luzhou Laojiao are full of bumps and convexes, clear and complete, and the meaning of the characters is correct if the characters are smaller than size 5. The film is firmly bonded, the surface is clean, flat, not blurry, the finish is good, and there are no wrinkles. There are no bubbling or pink foil marks, and the manufacturer’s code on the bonding area of ??the gift box is pinyin letters, such as “H, C” of Chongqing Huacai Printing Company, etc. 3. Bottle cap: The bottle cap has a complete shape, smooth surface, full concave and convex pattern, no scratches on the coating film, and uniform color. The bottle cap should have a coating on the inner and outer surfaces, and the coating on the inner surface should be different in color from the aluminum material. 4. Wine bottles: Tequ and Touqu are special bottles for Luzhou Laojiao. The bottle body is upright and smooth, and there is an English letter code at the bottom. 5. The appearance of the plastic packaging tape is uniform in color, the pattern is neat and clear, and there is no obvious pollution or impurities. The packaging tape has four special characters for Luzhou Laojiao embossed on it. 3. Intrinsic quality 1. The physical and chemical hygiene index inspection complies with GB10345, etc., and the hygiene index Comply with G***09 regulations.

2. Sensory evaluation

Luzhou Laojiao wine is colorless and transparent, with no suspended solids and no sedimentation. It has a typical strong aroma style and is known as Lu type wine in the world. , its characteristics are sixteen characters: mellow and rich, lingering fragrance after drinking, clear and sweet, and long aftertaste. 4. 800 telephone anti-counterfeiting system. Since 2001, "telephone anti-counterfeiting labels" have been pasted on the openings of the gift boxes of Tequ, premium Tequ and other products, and the authenticity can be checked by phone. The above is the basic common sense for identifying authentic and fake Luzhou Laojiao wine. It should be applied comprehensively to prevent one-sided misjudgment. If you feel unsure about your judgment, you can contact the Anti-Counterfeiting Office of Luzhou Laojiao Company. Tel: (0830) 2293459, 2296262-2406 Fax: (0830) 2292348 Official identification method (1) Manufacturer identification

When purchasing, you should look for "Luzhou, Sichuan, China" on the real wine trademark The words "Sichuan Province Luzhou Qu Winery" are written on the Qu Distillery, and there are 8 words "export" or the wine is "Sichuan Luzhou Qu Distillery", and there is no "China Four Name" for the branch factory. In order to distinguish the fake wine from the real one, fake wines are often labeled with names that sound similar to real wines, such as "branch factory" Luzhou Laojiao Qu Winery, "Luzhou Qu Winery", etc. (2) Trademark Identification: Real wine is trademarked on the whole bottle. There are 4 small characters "Luzhou Laojiao" and 3 large characters "Tequ Liquor" in the middle. There is also a circular trademark pattern and color composed of wheat ears in the center. Fake wine is labeled with a trademark on the whole bottle. Even the font and bottle shape of the wine are similar to the real ones, but there are differences in the registered trademark "Luzhou Brand". Generally speaking, they dare not use the "Luzhou Brand" trademark and use other brands instead. (3) Seal identification: For genuine wine, the words "Luzhou Qu Winery" are printed on the sealing sleeve of the bottle cap. The metal anti-theft cover is printed with the words "China Sichuan Luzhou Qu Distillery Tequ (Touqu)". Fake wine does not have a sealing sleeve. This method can be used to identify fake wine even if it is packaged in a real bottle. In addition, it can also be distinguished from the old and new procedures of the trademark. (4) Taste identification: Real wine has four major characteristics: strong aroma, mellowness, sweetness and aftertaste. After opening the bottle and removing the cork, the fragrance is elegant and elegant. Swallow slowly and taste with endless charm. After drinking, the fragrance will last for a long time. The aftertaste after belching and choking is still strong and not easy to get addicted to. Especially the aftertaste after drinking has a special fruity aroma. , making people feel happy. Most of the fake wines are low-quality wines, which are turbid and sedimentary, and taste completely different from real wines.