From a certain point, your understanding is right, but it is also one-sided.

Brand is a concept in marketing, and trademark is a legal concept. Approved and registered trademarks enjoy exclusive rights nationwide.

Trademarks have a specific range of designated products. If they exceed the scope of goods, they will not comply with the provisions of the trademark law.

The company's brands can be used in a variety of the company's products, but the trademarks representing the brands are not protected by law unless they are authorized for designated products.

Often brands and trademarks are established together. Brands are consumers’ awareness of products and product series, while trademarks are used to easily gain consumer recognition.

So, when a company creates a brand, it must start from the most basic brand design, trademark design, brand promotion design, etc. to promote the brand and form a certain degree of recognition, then it will truly In a sense, it becomes a brand with brand effect. No matter what product you use, you will get certain recognition.