When registering a trademark, some people don’t understand why they choose to authorize an organization to register. Can they also submit it initially? So let us introduce to you why you prefer to hand over your trademark to a professional agency? How to choose a better agency?

1. Why authorize an organization to register a trademark?

1. Time-saving and cost-effective, with reasonable charges. Although the authorized agency needs to pay a certain agency fee, it is actually the most economical form. Applicants can save the time and expense of traveling back and forth to the Trademark Office. Trademark agencies charge fees strictly in accordance with the regulations of the Price Bureau.

2. An efficient agent has professional knowledge of trademarks, understands the application procedures, works strictly in accordance with the entrusted authority, and immediately conveys the Trademark Office's suggestions to the applicant to ensure the smooth progress of the application work.

3. Complete files for easy management and supervision. The trademark agency shall save the client's application materials and notify the registrant to renew the trademark. If the same or similar trademark is found in the Trademark Announcement, the applicant should be contacted in time to provide assistance.

2. Which registered trademark is better? How to choose a trademark registration agency?

First, the number of subsidiaries. Now many people grasp the strength of the company through the number of branches. After all, the number of branches shows the company's business coverage and business volume. It can also be inferred from the branch office. After all, the price of office buildings is not low, especially In first-tier cities, as a business related to trademark application, there is no branch in Beijing, so how to complete the trademark application.

2. Number of employees. The number of employees reflects the size of the business. A company with many employees also has high employee costs. Moreover, the number of formal large-scale trademark registration agencies is at least 100 or more, and many large companies have more than a few hundred people, which is enough to illustrate the strength of the company and so on.

3. Service level. As a service industry, service level is the key and the core of our foundation. Service level is related to service quality. Through conversations or work efficiency, we can see whether service awareness and service quality are procrastinating.

In fact, in other words, an efficient agent has trademark expertise, understands the application procedures, works strictly in accordance with the entrusted authority, and immediately conveys the Trademark Office's recommendations to the applicant to ensure the smooth progress of the application. .