2.oppo is an international mobile phone brand, originally conceived by Duan Yongping, the founder of BBK. At first, its position was higher than BBK itself, but later, the ownership structure changed. At present, Duan Yongping only holds about 65,438+00% of the shares of oppo, led by former BBK executive Chen Mingyong.
3.BBK vivo and oppo are now operating independently. There are both cooperation and competition between the two sides, which can be said to be fighting without breaking. Many senior officials from both sides are from BBK and are very familiar with each other. Duan Yongping also participates in the oppo business conference every year, and both parties enjoy mobile phone technology, such as screen gestures. The two sides have many similar business practices, relying on advertising bombing, large-scale physical stores spreading sales, and taking the high-priced route. On the other hand, the competition between the two sides is also fierce, especially the middle and lower levels of the company, fighting fiercely for performance. Some people in BBK vivo were not convinced of the positioning of oppo in the past. When it comes to stores, both parties should ask the shopping mall to sign an exclusive clause and rent it to one of Vivo and OPPO, and never rent it to the other at the same time.
4. One Plus is a company founded by Liu Xin, vice president of oppo, which specializes in online sales like Xiaomi. The estimated price is cheaper than similar models of oppo and vivo. Oppo is the major shareholder behind it and has a closer relationship with oppo than vivo. One plus does not have its own factory. The first mobile phone was OEM by oppo, and the ui was made by the international team cm of OPPO * *.
BBK is the brand of Guangdong BBK Electronic Industry Co., Ltd., which was founded in 1995. 1995 September 18, Guangdong BBK (English trademark: BBK) Electronic Industry Co., Ltd. was established in Chang 'an, Dongguan.