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Beijing MUJI sued Japan MUJI again. What happened?

Beijing MUJI sued Japan MUJI because the other party was suspected of commercial slander and unfair competition. There will be relatively standardized business rules in any industry, but there are always some businesses that use their powerful influence to implement unfair competition.

this is not the first time that Beijing muji sued Japanese muji. before that, Japanese muji finally lost the case, and it is necessary to stop infringing on the legitimate interests of Beijing Miantian company and Beijing muji. However, the other side has the word cybersquatting, which is the most critical issue of both. Although there is a dispute between the two, the court did not finally make a trial in court. Unfair competition and commercial slander will affect enterprises to some extent.

Audiences and consumers value the image of enterprises, and a company with a good corporate image will gain the trust of more consumers. However, most enterprises in the whole market will use various methods to improve their turnover and corporate image, which leads to unfair competition and commercial slander in some enterprises. The two are not healthy ways of competition and development. Unfair competition will gradually reduce the profits and market of other small and medium-sized enterprises, and commercial slander will also affect the ultimate influence of an enterprise. According to the normal development process, the key development path is to improve the corporate image and influence step by step. There is a great controversy between Beijing MUJI and Japan MUJI

Because each country's industry market share is completely different, all kinds of businesses will use particularly legitimate means to compete with other enterprises. There is a great controversy between Beijing MUJI and Japan MUJI, and when Japanese MUJI takes improper measures to occupy the market, it has already had a certain impact on Beijing MUJI. This time, the two sides went to court again, mainly because of unfair competition and commercial slander. These two reasons are important reasons that hinder the development of enterprises, so Muji in Beijing will choose to take the other party to court.

Generally speaking, the legitimate rights and interests of Beijing Miantian Company's MUJI have been violated, and there is a great dispute between Beijing MUJI and Japanese MUJI. An enterprise must usher in a stage of rapid development, but in the process of development, it must form a good corporate image, otherwise it will become an enterprise that consumers don't recognize over time. At the same time, all kinds of enterprises should also implement reasonable and proper means of competition, avoid commercial slander on other enterprises, and formulate reasonable development plans to complete the prescribed KPI.