"Car logo" is the abbreviation of automobile logo, which refers to the logos of various automobile brands, and these logos often become the representatives of automobile enterprises. The automobile logo includes: the trademark or factory logo of the automobile, product nameplate, engine model and factory number, vehicle model and factory number, and vehicle identification code.

A car should have its own logo, indicating the manufacturer, model, engine power, bearing quality, engine and vehicle factory number. Their function is to facilitate sellers, users, maintenance personnel and traffic management departments to identify the "identity" of vehicles. According to China's national regulations, these signs should be checked during the registration and annual inspection of new cars.