Perhaps friends who have bought Apple products will find that after opening the box of a new iPhone or iPad, you will see a sticker with an oversized Apple LOGO. In addition to the accessories that the Apple phone itself should have, what is the function of this sticker?

In fact, as early as 1977, Apple was still a very niche technology product brand. They would give away this type of sticker with the Apple LOGO during the sales process of the Apple II computer. On the one hand, it’s because Western countries love all kinds of stickers. If you don’t believe me, you can pay attention to their refrigerators or TV sets when watching American movies. They like to put sticky notes on these appliances and stickers on various bags. So I made stickers with my own LOGO.

On the other hand, it is a zero-cost publicity function for consumers. No matter where you post it, it can play a role in promoting iPhone and other Apple products for free to a certain extent.

In the early years, Apple stickers were colored, but now they have become white. Some netizens are so imaginative that Apple is "sly and cunning". They have long expected that there will be a Xiaomi notebook. They put a sticker with Apple's logo on the Xiaomi notebook. Xiaomi turns into a MacBook in an instant. This not only satisfies some people's vanity, but also It also promoted MacBook, killing two birds with one stone!

In fact, Apple is very powerful today and no longer needs free publicity from consumers, but they still retain the habit of giving away stickers.