In 1993, Ningbo Ningda Electrical Appliance Factory, the predecessor of Pioneer Electrical Appliance Group, was established

In 1998, the company bought out the "Pioneer" trademark with a huge sum of 780,000 yuan, and Pioneer Electrical Appliance Group Co., Ltd. was established, realizing the unification of corporate name and product name, becoming the first group company in Cixi City without regional naming.

In 2000, Pioneer Group fully launched its brand strategy and talent strategy, and began to implement the brand surface project.

In the same year, Pioneer established the Pioneer Development Center by fully implementing the CI strategy and three major marketing strategies: "appropriate scale, maximizing benefits", "industrial concentration, product diversification" and "manufacturer joint development" , developed a pioneer culture and established a marketing department at the same time.

In the same year, Pioneer passed ISO9000 certification and became one of the first companies in Cixi to pass international quality system certification.

In August 2001, the Pioneer Electrical Laboratory was officially established. The laboratory is well-equipped and of high quality. It has a safety laboratory, a lifespan laboratory and a noise chamber, etc., which provides support for the company's technology research and development and innovation. Provides strong protection.

In 2002, Pioneer invested 260 million yuan to acquire 350 acres of land in Fuhai Industrial Zone and established a 250,000-square-meter Pioneer Modern Home Appliances Industrial Park.

In 2003, Pioneer Modern Home Appliances The industrial park was completed and put into operation.

In 2003, Pioneer began to invest heavily in advertising on CCTV.

In 2004, Pioneer completed the transformation from a family business to a corporate family through equity transformation.

In 2005, Pioneer proposed the business philosophy of "Leadership comes from expertise", once again demonstrating its positioning and determination to be an expert in two-season products.

In September 2005, Pioneer household electric fans won the honorary title of "China Famous Brand Product".

In December 2005, Pioneer Heater won the honorary title of “National Product Quality Inspection Exemption”.

In October 2006, Pioneer established the Pioneer Experimental Center in accordance with relevant national standards. The experimental center has 1 noise room, 2 air volume rooms, 3 life test rooms (supplying 220V and 120V power supplies at the same time), as well as multi-functional environmental test, temperature rise test room, ROHS test room, material test room, mechanical test room and Waterproof grade testing room, etc.

In the same year, the company was approved as Ningbo Engineering Technology Innovation Center.

In February 2007, Pioneer was awarded the title of "2006 Most Competitive Brand" by the Ministry of Commerce.

On April 15, 2007, the National Technical Committee for Standardization of Household Appliances At the establishment meeting of the indoor heater standardization working group, Pioneer Electric Group served as the leader of the indoor heater standardization working group and became the leader in the standardization reform of small household appliances in my country.

In 2008, Pioneer was awarded the title of "Ningbo Municipal Harmonious Enterprise" and the title of "Zhejiang Export Famous Brand" in the same year. At the end of the same year, the Experimental Center of Pioneer Electrical Appliance Group passed the review of China Conformity Assessment Commission and became a CNAS accredited laboratory.

In 2009, Pioneer was awarded the title of "Ningbo Science and Technology Enterprise" and the title of Zhejiang Provincial Level A-level Contract-abiding and Trustworthy Enterprise. All leading products have passed CCC certification, including indoor heaters, electric fans and drinking water. The machine products have passed GS, CE, and UL certification. In addition to domestic sales, the products are also exported to more than 30 countries and regions in Europe, America, Asia-Pacific, Africa, and Australia.

In 2010, Pioneer won the China The "Most Influential Brand - Pioneer Indoor Heater" title issued by the Home Appliances Association. The sales of heaters have reached record highs, and the sales of electric fans are also far ahead.