Shanxi Pingyao Beef Group Co., Ltd. was established in 1995. It is a joint-stock enterprise that produces and operates "Guanyun" brand Pingyao beef series products. It is a "Chinese time-honored brand" enterprise certified by the Ministry of Commerce, a key leading enterprise and a phalanx enterprise in agricultural industrialization in Shanxi Province, and a key leading enterprise in agricultural industrialization at the national level. Guanyun Pingyao's traditional beef processing techniques are included in the national intangible culture Heritage List. The company has passed ISO9001 international quality system certification and product quality certification, and obtained the national industrial product production license. The Guanyun registered trademark has been awarded "Famous Trademark of Shanxi Province", "Well-known Trademark of China", "Chinese People's Satisfactory Brand", and has been shortlisted for two consecutive years. Ranked among the top 100 most valuable “Chinese time-honored brands” in the country.