E-commerce is a business activity that uses microcomputer technology and network communication technology. Governments, scholars, and business people from various countries have given many different definitions based on their status and different perspectives and degrees of participation in e-commerce. The following is the difference between business management and e-commerce that I have compiled for you. I hope you like it.
The difference between business administration and e-commerce
1. Business administration teaches a broad range of subjects, and some also involve e-commerce, but e-commerce is more targeted.
E-commerce is more computer-oriented than business administration. E-commerce requires learning about web page production, databases, ASP, and JAVA.
2. Business administration has more management theoretical knowledge, including international trade, economics and other contents.
3. The business administration major cultivates business management talents, which is a discipline about how to run a business well; e-commerce refers to the online environment where buyers and sellers conduct various business activities without meeting each other. , a business operation model that realizes various business, financial and related comprehensive service activities for consumers such as online shopping and transactions.
Related objects of e-commerce
1. Transaction platform
Third-party e-commerce platform (hereinafter referred to as the third-party transaction platform) refers to the third-party e-commerce platform in e-commerce activities. The sum of information network systems that provide transaction matching and related services for two or more parties to a transaction.
2. Platform Operators
Third-party trading platform operators (hereinafter referred to as platform operators) refer to those who have registered with the industrial and commercial administration department and obtained a business license to engage in third-party transactions. Natural persons, legal persons and other organizations that operate the platform and provide services to both parties to the transaction.
3. Site Operators
Site operators of third-party trading platforms (hereinafter referred to as site operators) refer to natural persons who engage in transactions and related service activities on e-commerce trading platforms. legal persons and other organizations.
In e-commerce, there are portals that operate relatively complete information flow, capital flow, logistics, etc.
The overall e-commerce market maintains rapid growth, but the entire B2C industry has entered the oligopoly competition stage. B2C platforms such as Taobao, JD.com, Suning, and Yixun have begun to implement "commercial real estate" platform operations to meet users' one-stop shopping needs. In 2012, China's online shopping market exceeded 1.27 trillion yuan. In 2012 alone, Alipay's transaction volume on Tmall's Double Eleven day reached 19.1 billion yuan, and the per capita shopping amount increased to 5,600 yuan. The number of online shopping users has grown steadily. In April, the number of online shopping users in China reached 242 million.
Changes in China’s online shopping market size and per capita online shopping amount from 2002 to 2012
There is huge room for growth in the B2C industry in the future, but the Matthew Effect is also becoming more and more obvious. Take Alibaba, the leader in the e-commerce industry, as an example. Currently, the company has gradually formed a platform company through comprehensive layouts such as Alipay, Cainiao Logistics, and Alibaba Finance, forming a big Taobao strategy. Ultimately, Taobao will be based on an open platform and open up basic applications and service systems such as payment, logistics, credit, website building, and finance. Provide open data resources, communication platform and technical and service support to all parties to the transaction. By continuously enlarging the backend, using an open platform, and cooperating with all links in the industry chain, we will create the world's largest e-commerce ecosystem.
The development of the mobile Internet industry is in a stage of rapid growth, and the PC Internet is accelerating its migration to the mobile Internet. After surpassing the PC Internet for the first time in Q3 of 2012, the per capita online time of the mobile Internet has continued to grow rapidly. As of March 2013, the gap between the two had widened to 29%. Based on the fact that mobile Internet occupies more users' fragmented time and has a wider user group, the future development space of mobile Internet is much larger than that of PC Internet. At the same time, with the promotion of ultrabooks and other products, the boundaries between the two will become increasingly blurred.
Mobile shopping has become the fastest growing area of ??mobile Internet. In the second quarter of 2013, China's mobile Internet market reached 24.19 billion yuan, a year-on-year growth of 71.4%. The fastest growing areas are mobile e-commerce, mobile online games and online advertising.
Mobile e-commerce will maintain its number one position, with Taobao, JD.com and other e-commerce companies accounting for a larger share of revenue. About 30% and 10% of the revenue of Taobao and JD.com respectively come from the mobile terminal.
The development prospects of e-commerce
During the 12th Five-Year Plan period, my country's e-commerce industry has developed rapidly, the scale of the industry has expanded rapidly, and e-commerce information, transaction and technology service companies have continued to emerge. . In 2010, the transaction volume of China's e-commerce market reached 4.5 trillion yuan, a year-on-year increase of 22%. In 2011, my country's total e-commerce transaction reached a new high, reaching 5.88 trillion yuan, of which the e-commerce transaction volume of small and medium-sized enterprises reached 3.21 trillion yuan. In the first quarter of 2012, the overall transaction size of China's e-commerce market was 1.76 trillion, a year-on-year increase of 25.8% and a month-on-month decrease of 4.2%. In the second quarter of 2012, the overall transaction size of my country's e-commerce market was 1.88 trillion, a year-on-year increase of 25.0% and a month-on-month increase of 7.3%.
The National Development and Reform Commission stated on May 28, 2013 that in terms of trusted transactions, the State Administration for Industry and Commerce is working with relevant departments to promote the standardized management and services of e-commerce transaction subjects, objects and basic information in the transaction process. The General Administration of Quality Supervision, Inspection and Quarantine is also working on establishing a standardized management system for basic information on e-commerce transaction products and establishing a quality disclosure system based on a unified product coding system; the Ministry of Commerce is working hard to promote the construction of a credit monitoring system.
In terms of mobile payment, the People's Bank of China is studying and formulating specific policies for the development of mobile payment in response to the current rapid development of mobile payment, and guiding commercial banks and various payment institutions to implement financial industry standards for mobile payment.
In terms of online electronic invoices, the State Administration of Taxation is further studying and promoting the pilot of online electronic invoices and improving the management system and standards of electronic invoices; the Ministry of Finance is studying and improving the management system of electronic quick files.
In the field of commercial circulation, the Ministry of Commerce will work with relevant departments to further improve policies, management systems and standards for e-commerce applications in the fields of transactions, logistics distribution, and online auctions.
In terms of logistics and distribution, the State Post Bureau is focusing on establishing a timely reporting mechanism for express delivery in key areas, improving a series of safeguard measures for e-commerce distribution, and at the same time innovating e-commerce express service mechanisms.
According to the "2016-2020 China E-commerce Industry Development Prospects and Investment Forecast Analysis Report" released by the China Economic Future Industry Research Institute, the China E-Commerce Research Center (100EC.CN) released the "2015 China According to the latest data from the "E-commerce Market Data Monitoring Report", in 2015, China's e-commerce transaction volume reached 18.3 trillion yuan, a year-on-year increase of 36.5%, and the growth rate increased by 5.1 percentage points. Among them, B2B e-commerce transaction volume was 13.9 trillion yuan, a year-on-year increase of 39%. The online retail market size is 3.8 trillion yuan, a year-on-year increase of 35.7%. The transaction volume of China's B2B e-commerce market reached 13.9 trillion yuan, a year-on-year increase of 39%, and the growth rate increased by 17%.
Since 2015, the influx of capital and policy incentives have put the B2B industry on the map. Typical companies are also constantly leading the industry to transform into the 2.0 era. As the environment matures and corporate awareness increases, B2B online transactions are constantly advancing. ?Supply-side reform? will become a new opportunity for the development of B2B e-commerce. Supply-side reform is related to the smooth implementation of China's economic transformation. In the future, B2B e-commerce based on key industries and characteristic industries will give new momentum to the development of China's high-end manufacturing and modern service industries. Since 2015, the influx of capital and policy incentives have put the B2B industry on the map. Typical companies are also constantly leading the industry to transform into the 2.0 era, and B2B online transactions are constantly advancing.
Policy support for e-commerce
The National Development and Reform Commission stated on May 28, 2013 that 13 departments will introduce a series of policy measures, ranging from trusted transactions, mobile payments, network electronics Invoices, commercial circulation and logistics distribution support the development of e-commerce in five aspects. The "China E-Commerce Industry Research" report released by the Industry Insight Network shows that e-commerce in mainland China continued to grow rapidly in 2011, with transaction volume exceeding 8 trillion yuan, a year-on-year increase of 31.7%.
The National Development and Reform Commission stated on May 28, 2013 that in terms of trusted transactions, the State Administration for Industry and Commerce is working with relevant departments to promote the standardized management and services of e-commerce transaction subjects, objects and basic information in the transaction process. The General Administration of Quality Supervision, Inspection and Quarantine is also working on establishing a standardized management system for basic information on e-commerce transaction products and establishing a quality disclosure system based on a unified product coding system; the Ministry of Commerce is working hard to promote the construction of a credit monitoring system.
In terms of mobile payment, the People's Bank of China is studying and formulating specific policies for the development of mobile payment in response to the current rapid development of mobile payment, and guiding commercial banks and various payment institutions to implement financial industry standards for mobile payment.
In terms of online electronic invoices, the State Administration of Taxation is further studying and promoting the pilot of online electronic invoices and improving the management system and standards for electronic invoices; the Ministry of Finance is studying and improving a series of regulations such as the management system for electronic quick files. system.
In the field of commercial circulation, the Ministry of Commerce will work with relevant departments to further improve policies, management systems and standards for e-commerce applications in the fields of transactions, logistics distribution, and online auctions.
In terms of logistics and distribution, the State Post Bureau is focusing on establishing a timely reporting mechanism for express delivery in key areas, improving a series of safeguard measures for e-commerce distribution, and at the same time innovating e-commerce express service mechanisms.
Recently, the "National E-commerce Logistics Development Special Plan (2016-2020)" issued by China's Ministry of Commerce and six other departments proposed that by 2020, a "complete layout, optimized structure, powerful functions, An e-commerce logistics system with efficient operation and high-quality services has made significant progress in informatization, standardization and intensive development. E-commerce logistics innovation capabilities have been further improved, and advanced logistics equipment and technologies have been widely used in the industry. Integrated operation and networked operation capabilities have been further enhanced, and transportation, warehousing, distribution and other links have developed in a coordinated manner and are closely connected. The degree of opening up to the outside world has been further improved, and an e-commerce logistics network serving global trade and marketing has gradually been formed. The level of green development has been further improved, and the level of packaging recycling has been greatly improved. The competitiveness of e-commerce logistics enterprises has been significantly strengthened, and there are a number of high-level enterprises with international competitiveness and service networks covering domestic and overseas countries. E-commerce logistics costs have been significantly reduced, efficiency has been significantly improved, and supply chain service capabilities have been greatly enhanced.
In order to accelerate the development of e-commerce logistics, the plan specifically proposes seven major tasks. First, build a logistics network system to support the development of e-commerce. Focusing on e-commerce needs, we will build an e-commerce logistics system that coordinates urban and rural areas, covers the whole country, and connects the world. Relying on national logistics node cities, national circulation node cities and national e-commerce demonstration cities, we will improve and optimize the national and regional e-commerce logistics layout. According to urban planning, strengthen the construction of distribution centers, distribution centers and terminal outlets. Explore a new model of integrated development of "e-commerce industrial park + logistics park", strengthen the seamless connection between intercity transportation and urban distribution, promote the integration of warehousing and distribution, and develop multimodal transportation, drop-and-pull transportation, and standard pallets Efficient logistics operation systems such as recycling and utilization.