1. Brand, commonly known as Biezi, is made of jade and is a popular jade pendant in the Ming and Qing dynasties. The shapes are mostly rectangular, circular, and oval. There are holes on the top of the card for wear. This type of jade plaque is the most famous made by Lu Zigang, a craftsman from Suzhou in the Ming Dynasty. Many imitations were made in later generations, so this type of jade plaque was named "Zigang Pai". The common shapes of Zigang tablets in the Ming Dynasty were mostly hollow patterns of clouds and dragons, flowers, chi tigers, bats, etc. One side of the brand is engraved, and the other side is engraved and engraved with the name. The themes are mostly figures, landscapes, pavilions, pavilions and flower decorations; the decorations and text are generally carved with Yang patterns, the ground is shallow and smooth, and the decorations are delicate and elegant. There were a large number of Zigang tablets in the Qing Dynasty, and their form mainly imitated the Ming Dynasty, but the decorations were obviously different from the Ming Dynasty. First of all, there were patterns with auspicious meanings on the jade tablets, such as "Eight Treasures of Auspiciousness" and "Old Man Worshiping Stones" , "Baby Play Pictures" or patterns with story-telling themes, such as "Wu Song Fighting Tigers", "Su Wu Shepherding Sheep" and so on. The text is mainly drama and auspicious language. From the perspective of carving, the carvings on jade plaques in the Qing Dynasty are also more delicate and complex than those in the Ming Dynasty.
2. It is a common name for trademarks and brands.
3. Plates for posting advertisements, announcements, slogans, etc.
Example: Various advertising boards are erected around the stadium.
4. Signs made of wooden boards or other materials, often with words on them, such as: water brand, vegetable brand
5. Special names given by business units for their products.
6. A general term for the names of tunes used in traditional lyrics and notation. Commonly known as "brand". Ming Wang Jide's "Qu Lv" said: "The name of the tune is now commonly known as the 'pai name'". It can be seen that the name "Qupai" has a long history. The creation of ancient lyrics and music was originally a matter of "selecting words and setting music". Later, the beautiful tunes were gradually selected and retained, and new words were filled in according to the original words and the rhythm of the tunes. These retained tunes still mostly use the names of the original songs, such as "Breaking Willow" 〕, 〔Back Garden Flower〕, 〔Poppy Beauty〕, 〔Lazy Thrush〕, etc., thus became "Qupai". From the Yuefu of the Han and Wei Dynasties, the lyrics and tunes of the Tang and Song Dynasties, to the operas and sanqu of the Jin and Yuan Dynasties, and the folk songs and folk songs of the Ming and Qing dynasties, the tunes have been added and subtracted frequently. Shen Jing's "Jiugong Ci Pu" of the Ming Dynasty listed 685 types of tunes; the "Jiugong Dacheng North and South Ci Gongpu" compiled in the 11th year of Qianlong's reign in the Qing Dynasty (1746) collected 2,094 types of tunes from the north and south (with 4,466 variations of the same name). ), each type of tune has its own specific name. Most of the opera tunes formed before the Ming Dynasty, such as Kunshan tune and Yiyang tune, as well as the opera types developed from folk songs in the Ming and Qing Dynasties, used Qupai as the component unit of singing tunes, commonly known as "Qupai style" tunes.