Speaking of jeans, people will naturally think of the gold rush in the United States in 1849. At that time, the first immigrants set foot on the mainland of the United States. They were poor and had to work hard. Intense labor makes clothes very easy to wear, especially in 1849, when miners flocked to California, which formed the famous gold rush at that time. Because cloth is very easy to break, people are eager to have a durable clothes. At this time, when some factories use Genoese canvas to produce work pants, they call that canvas Genoese, which means "Genoese". Later, the trousers made of that canvas were simply called Genoese. Later, they evolved into such solid and durable Jeans as "jeans". LeviStrauss, a Jew, is recognized as the inventor of jeans.

in p>185, the 51 jeans produced by Levi's, which he founded, were known as the originator of jeans. In the mid-193s, jeans, which were worn by almost everyone in the agricultural areas in the midwest of the United States, were first brought to the bustling city east of the Mississippi River, and jeans began to enter the ranks of popular clothes.

during the second world war, the American authorities designated jeans as the uniforms of the American army, and a large number of jeans went deep into the hinterland of Europe with the allies. After the war, soldiers returned to the United States, and a large number of accumulated jeans were sold locally in limited quantities. Because these pants are beautiful, practical, durable and cheap, they are very popular in the local area. As a result, local European work clothes manufacturers are scrambling to imitate the original products of the United States, thus making jeans popular and popular all over Europe. The film and television entertainment industry in Hollywood in the United States has played an important role in driving the international fashion trend of jeans. In the famous movies during the 195s, such as "Rebellion for No Reason" and "Family Dream", the protagonists in the films all wore comfortable and generous jeans. Under the influence of those big-name stars leading the trend, jeans became a fashion symbol at that time. In 196s and 197s, the widespread popularity of rock music and the influence of hippie lifestyle on teenagers made jeans more popular. At this time, jeans also entered the upper class, and noble families also competed to wear jeans. Among them, Princess Anna of Britain, Queen Fah of Egypt, King Hassan II of Morocco and King Hussein of Jordan, and former French President Pompidou all like to wear jeans. What is even more dramatic is that former US President Jimmy Carter also participated in the presidential election in jeans. From then on, this humble denim suit jumped to a hundred times worth and lasted for a long time.