1. Positive answer

Any mark that can distinguish the goods of a natural person, legal person or other organization from the goods of others, including words, graphics, letters, numbers, three-dimensional signs, Color combinations, sounds, etc., as well as combinations of the above elements, can be applied for registration as trademarks. As a type of text, ordinary people's names can naturally be registered as trademarks. However, if the name and text are signs that cannot be registered as trademarks under the Trademark Law, it is necessary to specifically examine whether the entire name violates the prohibition of registration.

2. Analysis details

Public figures also have differences in audience scope and popularity, and trademark review is subjective to a certain extent. For deceased celebrities, judicial practice generally considers the adverse impact. For living celebrities, if the name rights holder is not the first to register a trademark, the name rights holder may file an objection and invalidate the trademark in accordance with the law.

3. What conditions must be met for a registered trademark of a person’s name?

1. The specific name should have a certain degree of popularity, be known to the relevant public, and be used to refer to the natural person;

2. The specific name should have a stable relationship with the natural person. Correspondence. This is essentially consistent with the protection of names provided by the Anti-Unfair Competition Law.