According to the Foshan Chancheng District Economic and Trade Bureau, the application for the general trademark "Foshan Ceramics" at the end of 2005 has been approved by relevant national departments, marking a step forward in the creation of the "Foshan Ceramics" regional brand. An important step. In the future, "Foshan Ceramics" will have standards.

It is understood that the "Foshan Ceramics" regional brand that is being applied for mainly includes three parts: "general trademark", "certification trademark" and "collective trademark". It is reported that in order to cooperate with the use of the "Foshan Ceramics" regional brand, Chancheng District is stepping up the formulation and promotion of technical standards for Foshan ceramics industry.

As the country's largest architectural ceramic production center and ceramic product distribution center, Foshan is gradually becoming the world's largest production center. At the same time, it is facing soaring fuel prices, shrinking profit margins, depleted land resources, and increasing environmental pressure. large, as well as weak international competition and other issues. The relevant person in charge of Foshan Chancheng District Economic and Trade Bureau pointed out that the level of brand strategy implementation directly determines the level of industrial structure adjustment and optimization. By formulating technical standards for the ceramic industry, the use of Foshan Ceramics trademarks will achieve a certain threshold for entry, which will further enhance the comprehensive strength of Foshan Ceramics.