According to reports, Thailand Tencel Health Care Co., Ltd. said that it had received the latest judgment that China Red Bull was banned from production and sales. China Red Bull responded that it was false information, and will be held accountable for false information and false statements according to law.
Red Bull Energy Beverage (Hubei) Co., Ltd., Beijing Red Bull Beverage Sales Co., Ltd. and Beijing Red Bull Beverage Sales Co., Ltd. Jilin Branch mentioned in the report are all holding companies of Hua Bin Investment (China) Co., Ltd. Hua Bin Investment (China) Co., Ltd. was established in May 2009, and its legal representative is Yan Danhua, the father and daughter of China Red Bull, which is wholly owned by Hua Bin International Investment (Group) Co., Ltd.
In addition, according to the production information, Thailand Tencel Health Care Co., Ltd. has applied to register a number of characters and logo trademarks related to Red Bull, such as "Red Bull" and "Red Bull". International classification involves advertising sales, convenience food, etc. Most of the current trademarks are registered.
Brand history
Red Bull is one of the earliest and most famous energy drinks in the world. In 1970s, the factory of Xu Shubiao, the founder of Red Bull Beverage, developed a "nourishing beverage" containing water, sugar, caffeine and vitamin B, and named it "Red Bull".
With the international success of Red Bull, Mr. Xu Shubiao decided to introduce Red Bull to China to repay his hometown. 1993, Mr. Xu Shubiao established Hainan Red Bull Beverage Co., Ltd. in his hometown of Hainan, and Red Bull entered China. From 65438 to 0995, Mr. Xu Shubiao, his family and other shareholders established Red Bull Energy Beverage Co., Ltd. (joint venture company).
2065438+September 2008, the term of operation of the joint venture company expires. In 20 19, Tencent Group joined hands with local partners Guangzhou Yaoneng Beverage Company and Pusheng Food Sales Co., Ltd. to launch Red Bull in domestic market. Vitamin-flavored drinks and red bull? Two kinds of vitamin taurine drinks.