The amino acid ratio of egg protein is very suitable for the physiological needs of the human body and is easily absorbed by the body. The utilization rate is as high as over 98%. It has high nutritional value. It is one of the foods commonly consumed by humans and contains high protein. Therefore, the demand for eggs, especially domestic eggs, will be very high in the market. Which category does the egg trademark belong to?
By searching in the Trademark Encyclopedia, we can know that the category of the egg trademark is Class 29-2906-Egg Products-Egg 2906, Frozen Egg 2906, Duck Egg 2906, Egg Powder 2906, etc. This subcategory contains many egg categories, so it is more important for companies to choose this category first when choosing.
How does Fujian trademark trading choose the categories for entering some platforms? In fact, the development of many industries cannot be separated from the Internet. Relying on the Internet, the e-commerce industry has developed rapidly in recent years. Based on the popularity of the e-commerce industry, many merchants are eager to enter the e-commerce platform. However, the prerequisite for entering major e-commerce platforms is to have corresponding registered trademarks.
We can list the trademarks required by some of the more common platforms. The first is Tmall Mall. Tmall does not currently accept trademarks that have not obtained the "Trademark Registration Certificate" or the Trademark Acceptance Notice issued by the Trademark Office. Brand store application (except for some categories of imported goods), that is, without a trademark, it is basically impossible to enter Tmall Mall.
The next is the second type of Jingdong Mall. Merchants who need to enter Jingdong Mall must submit relevant trademark certificates, including "Trademark Registration Certificate", Trademark Acceptance Notice, and Trademark Use License Authorization Letter. As well as Douyin stores, video e-commerce also requires a trademark. If you want to enter a Douyin store, it is clearly stipulated that you need to have a trademark. If you don’t have a trademark, your application will not be approved.
Therefore, if a company wants to expand its online business and achieve online sales, obtaining a registered trademark is a must. So, what types of trademarks need to be registered in time to enter the e-commerce platform? First of all, we need to register the trademark within the core business scope of the online store. Generally speaking, the categories related to the core business of the online store include Category 9 (computer software), Category 35 (advertising) and Category 42 ( technology research, website).
For Class 35 trademarks, we can almost regard it as a universal trademark in the market. It should be a major category that all e-commerce and e-sales platforms must register, otherwise there will be infringement or being infringed. The risk of infringement will bring unnecessary economic losses and negative impacts to yourself. Later, you will also need the assistance of this kind of trademark to promote your own business.
The 9th category of trademarks is considered after the online store becomes larger and larger, it is usually necessary to develop its own APP, so the 9th category is also one of the categories that needs attention. Category 42 includes computer software design, development, programming and some services related to websites and search engines. It is consistent with the services of the online store and corresponds to the 9th category of goods, so operating an online store generally involves this type of registration.
In addition to promptly registering the above trademark categories necessary for opening an online store, when entering an e-commerce platform, you must also do a good job of registering the layout of the industry field in which the products in the online store are located. This should be a basic need category. Only by registering the corresponding trademark category can you promote your products and services, and be protected by the corresponding trademark law in the subsequent continued operations.
Nowadays, all walks of life are increasingly aware of the protection of intellectual property rights, and more and more trademarks have been registered. Common and pleasant names may have been registered. Therefore, everyone must conduct a trademark search before registering a trademark to prevent similar trademarks from being rejected during registration. Important trademarks should be registered as early as possible.
After the trademark is successfully registered, the enterprise needs to use the trademark correctly in accordance with the provisions of the Trademark Law. It is not allowed to change the registered trademark at will, let alone impersonate the registered trademark. These illegal activities may make it bear the corresponding infringement. responsibility.