It is far away from the west coast of the Taiwan Strait and heading towards Kyushu. Dali Group established its first production factory in September 1989 and began an entrepreneurial journey of inspiration and self-improvement, gradually expanding the company. In 1998, it crossed the provincial border and opened its first branch in Chengdu. Since then, Dali Group has started from Quanzhou, a famous historical and cultural city, and has steadily and firmly moved towards the country. It has successively invested and built factories across the country and entered a stage of development. Fast lane. It owns Fujian Dali Food Group Co., Ltd., Chengdu Dali Food Co., Ltd., Jinan Dali Food Co., Ltd., Hubei Dali Food Co., Ltd., Jilin Dali Food Co., Ltd., Gansu Dali Food Co., Ltd., and Maanshan Dali Food Co., Ltd. , Shanxi Dali Food Co., Ltd., Yunnan Dali Food Co., Ltd., Henan Dali Food Co., Ltd., Guangdong Dali Food Co., Ltd., Nanchang Dali Food Co., Ltd., Jiangsu Dali Food Co., Ltd., Shaanxi Dali Food Co., Ltd., There are 19 companies and 29 food and beverage production bases including Hebei Dali Food Co., Ltd., Shenyang Dali Food Co., Ltd., Quanzhou Jiahe Food Co., Ltd., Hui'an Dali Packaging Co., Ltd., and Xiamen Dali Trading Co., Ltd., with a total area of It covers an area of ??more than 7,000 acres, with a total construction area of ??more than 2.6 million square meters, a total of more than 39,000 employees (including mid-level and senior management talents, and various technical personnel), and an annual output value of over 10 billion. It is the largest wholly-owned leading national brand food production enterprise in the country.

Lead the trend with innovation and achieve development with pragmatism. Dali Group has always attached great importance to R&D and innovation, adopting a combination of independent innovation and imported technology to lead the trend. There are more than 500 automated and high-yield production lines of various products with leading technology, including more than 400 snack food production lines, international standardized PET cold canned beverage production lines, PET hot canned beverage production lines, three-piece can production lines, and bottled drinking water There are more than 100 production lines. At the same time, it attaches great importance to the construction of scientific research teams and new product research and development, and has established a technology development center. It invests 3.5% of annual sales every year in the development of new products and the technical transformation of production equipment, and has extensive relationships with many domestic and foreign food and beverage research and development institutions. In-depth cooperation has formed strong technical strength and laid a solid industry foundation. It is precisely with strong R&D capabilities, comprehensive strength, and excellent product quality that we ensure that every new product achieves great success. The group owns more than 500 varieties of products under the three major brands of "Daliyuan" pastries, "Haochidian" biscuits and "Copico" potato chips, and has been recognized as a leading brand of snack foods. In 2007, the group comprehensively launched eight categories and more than 20 varieties of beverage products: "Heqizheng" herbal tea, "Priority Milk" protein beverage, and "Green Plum Green Tea". The complete categories and variety are unique in the domestic beverage industry. Through more than 6,000 dealers and more than 90,000 sales outlets across the country, it sells well in every corner of 31 provinces, municipalities and autonomous regions in China, with a terminal channel share of more than 85%, and is exported to South Korea, Japan, the Philippines, Malaysia and other countries. A stable marketing network not only wins the market and brings benefits, but also wins the favor of domestic and foreign consumers and the recognition of the industry.

Twenty-one years of ups and downs, brilliant achievements and monuments. "Dali Garden" pie and "Dali" biscuits both won the title of "China Famous Brand Products" and are the only company in Fujian Province with multiple products to win this title; the "Dali" graphic trademark is a well-known trademark in China; it was awarded the title of "China Famous Brand Product" by the National Bureau of Statistics "Top Ten Enterprises in the Biscuit Industry in China's Food Industry"; for the first time and consecutively awarded the "Excellent Leading Food Enterprise in the National Food Industry" by the China Food Industry Association; the "Dali" brand won the "Fujian Reform and Opening-up Thirty Years Award" awarded by the Fujian Provincial Party Committee and the Provincial Government "The Most Influential and Contributive Brand of the Year" was awarded the "Fujian Brand Agricultural Enterprise Gold Award" by the provincial government.

A national brand enterprise bravely shouldering social responsibilities.

As a representative of the 11th National People's Congress, Chairman Xu Shihui has long advocated the core concept of "achieving harmony and benefiting all living beings" in the enterprise. While the enterprise becomes bigger and stronger, he always keeps in mind the social responsibility of national enterprises and actively participates in various charities. Guangcai cause: In 2003, it donated 12 million yuan to build the Hui'an County Elderly Activity Center; in 2006, it donated 5 million yuan for education and health services in Liangzhou District, Wuwei City, Gansu Province; in 2007, it donated 5 million yuan to the Sixth Agricultural Games; In 2008, it donated 10.35 million yuan in money and materials to the disaster-stricken areas in Sichuan, and invested 160 million yuan to establish the "Quanzhou City Dali Charitable Fund", "Hui'an County Dali Charitable Fund", "Dali Group Xu Shihui Wuwei Education Fund", and "Dali Charitable Fund". "Dali Group Xu Shihui Dehui Education Fund" and "Dali Group Xu Shihui Hanchuan Education Fund"; since 2010, it has invested tens of millions of yuan every Spring Festival to visit elderly people over 65 years old in their hometown who have no fixed income; between February and March 2010 After the drought in southwest China and the earthquake in Yushu in April, 800 tons of food and beverages were donated to the disaster area immediately; on New Year's Day in 2011, the largest RMB 100 million "Dali Group Xu Shihui Hui'an Education Fund" was established in Hui'an County. As of 2010, the cumulative donation amount to various charitable and public welfare undertakings reached more than 330 million yuan. Chairman Xu Shihui's virtuous and kind deeds reflect the honest responsibility and brand image of Dali Group, and set an example for national entrepreneurs to fulfill their social responsibilities. They are well-known: in 2008, Chairman Xu Shihui ranked 10th in the Chinese Personal Charity Ranking. He was awarded the "China Charity Award - Special Contribution Award" by the Ministry of Civil Affairs; in July 2009, he was awarded the "China Charity Outstanding Contribution Award" by the China Charity Federation; in May 2010, he was awarded the "China Charity Outstanding Contribution Award" by the Fujian Provincial People's Government "Outstanding Contribution Award for Donations to Public Welfare Causes by Non-Public Economic Personnel in Fujian Province"; in August 2010, he was listed on the "China's Good People List" sponsored by the Central Civilization Office.