First of all, a brand can only have one Tmall flagship store. And when you enter, you will go through the qualification review process. The process system will compare the brand of the merchant with the existing store. Once there is duplication, the application of the merchant will be rejected, so a brand can only have one flagship store in Tmall.
In addition, a resident can open three kinds of stores in Tmall, flagship store, specialty store and franchise store, but it needs special attention that the same company operates the same brand and is not allowed to open a second store in Tmall; If a company deals in different goods of two brands, it can open two flagship stores or two specialty stores respectively, and only one franchise store can be applied for in one business category.