Red Dragonfly Group is located in Wenzhou, Zhejiang, one of the "Top Ten Most Dynamic Cities in China". Founded in 1995, it is a modern enterprise with the shoe industry as its main business.

Red Dragonfly Group owns more than ten wholly-owned subsidiaries, including Zhejiang Red Dragonfly Shoes Co., Ltd., Red Dragonfly Wenzhou Children's Products Company, Shanghai Jielu Sports Goods Company, and Guangzhou Huolala Shoes Co., Ltd. The business scope of Red Dragonfly Group includes footwear, sports goods, clothing, leather goods, education, finance and other fields; it has five footwear production bases in Shanghai, Chongqing, Guangzhou, Yongjia and Wenzhou, with an annual output of more than 10 million pairs of leather shoes; all employees of the group There are nearly 30,000 employees and more than 4,000 main brand and sub-brand sales terminals, covering all major economic cities across the country.

In the 13 years since its establishment, Red Dragonfly Group has taken the lead in implementing modern enterprise management systems among private enterprises, enabling the enterprise to achieve sound and rapid development for many consecutive years.

In the early days of entrepreneurship, Red Dragonfly implemented the strategy of "branding to open the way and culture to develop the industry", vigorously promoted traditional Chinese culture, and used shoe culture as the carrier. It has been unremittingly digging, researching and disseminating Chinese culture for ten years. Shoe culture has created many firsts in the country: setting up the country's first shoe culture research center, forming the first Chinese shoe culture tour group, editing and publishing the country's first "Chinese Shoe Culture Dictionary", publishing the country's first We set footwear culture stamps, built the first national "Chinese Shoe Culture Museum", and organized the first academic seminar on Chinese shoe culture. Culture has become one of the core competitiveness of Red Dragonfly.

Red Dragonfly has cooperated with domestic universities and foreign technology companies to establish shoe technology laboratories, human foot mechanics engineering laboratories, testing laboratories, etc. Independently developed a series of functional shoes such as slow-step shock-absorbing shoes and driver's shoes; established a R&D center in Italy; developed a laser foot measurement system and healthy student shoes; carried out research on cleaning technology in ecological warm leather processing and sports shoe sole patterns and functional relationship research and other projects; in the past few years, the company has applied for more than 30 patents; Red Dragonfly Group has been listed as Wenzhou R&D Center, Municipal Technology Center, Municipal Testing Center, Zhejiang Enterprise Technology Center... In September 2007, Red Dragonfly also developed and manufactured China's first pair of sports leather shoes. Technology is the primary productive force of Red Dragonfly.

Red Dragonfly advocates the brand proposition of "Support is Love". Over the past 13 years, it has adhered to the wealth concept of "the more wealth, the greater the responsibility". When creating wealth, we think about the source, actively participate in the trend of building a harmonious society, and consciously take responsibility Take up corporate social responsibility. Red Dragonfly has donated more than 40 million yuan to social welfare causes. Red Dragonfly Group won the first "China Charity Award" issued by the Ministry of Civil Affairs in 2005. Qian Jinbo, chairman of Red Dragonfly Group, has been selected into the "Hurun China Charity Entrepreneurs" for four consecutive times. "Top 100 list.

So far, Red Dragonfly Group has become a national medium-sized enterprise, one of the top 500 private enterprises in China, one of the top ten national industries, a key private enterprise in Zhejiang Province, and one of the "five batches" enterprises in Zhejiang Province. It has been rated as A major taxpayer in the industry, it is a leading brand and enterprise in China's shoe industry.

Red Dragonfly has successively won the titles of "National Inspection-Free Product", "China Famous Brand Product", "China Genuine Leather Shoe King", "China Famous Trademark", and has been rated as "The Most Consumer Satisfied Brand" for many consecutive years. "National User Satisfaction Product", "China's Most Valuable Brand", "China's Most Influential Industry Brand", "Zhejiang Quality Award" and many other honors.

In 2003, Qian Jinbo, chairman of Red Dragonfly, won the highest honor for Chinese youth - the May 4th Medal for Chinese Youth, and was cordially received by Hu Jintao, General Secretary of the Central Committee of the Communist Party of China and President of the country; December 2005 On the 29th, Jia Qinglin, member of the Standing Committee of the Political Bureau of the Central Committee of the Communist Party of China and Chairman of the National Committee of the Chinese People's Political Consultative Conference, visited Red Dragonfly Group for inspection and guidance, and fully affirmed the development of Red Dragonfly.

"Return to zero? Leap forward" is the second ten-year development strategy of Red Dragonfly Group. The beautiful dream of realizing Red Dragonfly’s “China’s luxury brand” is no longer far away.