First of all, the trademark examination institution is the State Trademark Office, not the Industrial and Commercial Bureau. If the Trademark Office passes the preliminary examination, anyone can raise an objection within the three-month announcement period and need to explain the reasons for the objection. At this time, Mr. Huang only needs to make an objection reply, on the grounds that there is no cross-category review and the goods are not similar (that is, no one in the category 1 1 applied for iphone or similar trademarks after the preliminary examination of the Trademark Office). Apple said that infringement needs to provide reasons.

If the Trademark Office thinks that Apple's objection is valid, it will not announce the registration, and Mr. Huang Can has also initiated the objection review procedure.

If the Trademark Office thinks that Apple's objection is not established, it will make a registration announcement and issue a registration certificate.