1. Applying for a trademark in an individual’s name can be used by a company, but it needs to be authorized, transferred, etc., and filed with the Trademark Office. 2. Apply for a trademark in your own name. Once the trademark application is successful, the trademark ownership belongs to the individual and the owner decides how to use it. For example, if you authorize your own company or other companies to use it, you need to sign a relevant contract and file it with the Trademark Office. 3. The trademark registrant can also license others to use its registered trademark by signing a trademark license contract. The licensor shall supervise the quality of the goods used by the licensee using its registered trademark. The licensee shall ensure the quality of the goods using the registered trademark. If the registered trademark of another person is used with permission, the name of the licensee and the place of origin of the goods must be marked on the goods using the registered trademark.