This judgment was made in the case of 1 losing the case, and then an appeal was filed. The first instance was decided by Beijing Intellectual Property Law Research Institute. Finally, it appealed to Beijing Higher People's Court and Beijing People's Jurists Committee, and confirmed the judgment of Beijing Intellectual Property Court. It believed that the company's appeal reason lacked legal basis and corresponding facts, so it refused to support the company's request. Moreover, the facts of this case are clear, the evidence is conclusive, the applicable laws and regulations are correct, and the proceedings are legal. The original judgment should be upheld and the appeal rejected. According to the relevant provisions of the Criminal Procedure Law, this judgment is final.
Of course, for the future, I think it can be that modifying the trademark will cause certain differences on the trademark, because this time only the registration of the trademark was unsuccessful, so it can't be said that it was a commercial dispute, so there was no great bad news and negative news, so it is reasonable to modify the trademark, which is also a relatively easy and convenient method.
The other way is to continue to appeal to the Supreme People's Court regardless of the highest level. It takes time for the people's court to finally decide how to do the first instance, and time is precious as an Internet company. To sum up, it is the best way to modify the trademark, so as not to hinder the time cost of the continuous development in this field.