Trademarks are the most important products of enterprises and play a very important role in the market. Trademark application has become an investment method chosen by many people, and it is also one of the reasons for the huge amount of trademark registration in China. However, trademarks are different from general naming, and the requirements for trademark naming are very high, so it is very important to have professional trademark knowledge. However, trademark investors tend to be lucky. When they see that a certain trademark is famous and sold at a high price overnight, they blindly apply for a trademark for investment, and often have no more to analyze the trademark. As a result, low-value, meaningless and insignificant trademarks are registered. Trademarks can't be registered by anyone, but they need to have a certain foundation.

even if it is registered, some trademarks may be rejected in the process of examination and approval by the Trademark Office, and it happens that the main group is deleted, then the trademark has no value at all, that is, it has become the often-said residual mark. In this case, the investment is wasted, and it is obvious that it is difficult to register trademarks. This article reminds you of the following points:

1. Trademark investors.

2. The phenomenon of "vulgar, vulgar and kitsch" trademark registration should be avoided. The "vulgar" trademark is harmful to socialist morality, easily misleading the public, harmful to national dignity and religious beliefs, and does not meet the examination standards and cannot be approved.

3. Be sure to know the rules of trademark naming and strictly follow the provisions of the Trademark Law. Never take what you can't take, and don't take chances.

4. During the period of trademark investment, the status of the trademark is still needed, especially the problem of revocation of the trademark after three years of non-use. Therefore, special attention should be paid not to invest, but it will not be cost-effective if the trademark is revoked later.

Therefore, trademark investment is risky, and you need to know some trademark knowledge. You can't invest by just one person, reminding everyone that if you want to invest in trademarks, you still need to lay a good foundation.