Trademark registration means that in order to obtain the exclusive right to use a trademark, the user of a trademark submits a registration application to the trademark authority for the trademark he or she intends to use in accordance with the conditions, principles and procedures stipulated by law. system. Trademark registration is the legal basis for determining the exclusive right to use a trademark. Only trademarks approved and registered by the State Trademark Office are protected by law. Only the owner of the trademark enjoys the exclusive right to use the trademark. Correctly understanding the meaning of trademark registration and mastering the knowledge of trademark registration play a very important role in creating a famous brand and making the enterprise invincible. If the applicant goes directly to the Trademark Registration Hall of the Trademark Office to apply for registration of a certification mark or collective mark, the applicant can follow the following steps: first conduct a pre-application inquiry (not a required procedure), then prepare the application documents and submit them in the Trademark Registration Hall Submit the application documents at the acceptance window, and then confirm the submission of the registration application at the coding window; pay the trademark registration fee at the payment window, and then receive the fee receipt (after the applicant receives the receipt, the trademark registration application is completed. Please refer to the "Trademark Registration Flow Chart" for the registration review procedure. After receiving the "Notice of Received Trademark Registration Certificate", the applicant shall go to the Trademark Registration Hall to receive the "Trademark Registration Certificate"). A trademark search ensures that there will not be any conflicting trademarks (i.e. identical and similar trademarks). You can log on to the China Trademark Office website to see if any conflicting trademarks have been registered. However, before applying for a trademark in China, search is a very necessary step. Early search work can greatly reduce the risk of a trademark being rejected for registration and save time later. In addition, if the China Trademark Office rejects your trademark application citing a conflict with an existing trademark, the trademark application fee will not be refunded by the state.