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Does anyone know how much a trademark is worth on the market now?

According to market conditions, the general domestic trademark transfer price ranges from several thousand to tens of thousands. How much is a trademark worth? If used for a long time, the price of a well-known trademark is hundreds of thousands to tens of thousands. Ten thousand. You can ask an intangible assets appraisal company or a professional trademark agency platform to conduct a trademark appraisal before transferring it.

At the same time, popularity also directly determines the trademark transfer price. With the development of the economy, people seem to be more sensitive to brands. A well-known brand will certainly make the product valuable and will also bring more customer traffic to the merchant. Therefore, it is common sense that the transfer price of well-known trademarks is high.

The depth of impression given by a trademark name also affects its trademark transfer price. A good-sounding trademark name will often bring twice the result with half the effort to the promotion of the product. A well-chosen trademark name will leave a deep impression on people, and they will naturally pay more attention to the products, or their favorable impression of the products will increase by one. Therefore, when buying a trademark, if the name is good, the trademark transfer price may be much more expensive than an ordinary trademark.

Whether the purchased trademark is complete will also affect the price of the trademark. When the Trademark Office approves a registered trademark, it also approves the goods or services for which the trademark is limited. One registered trademark can correspond to up to ten goods or services. Service items. If the registered trademark for trademark transfer is incomplete and the trademark is a "remnant trademark" whose scope of use is less than ten items, the purchase price of the trademark will be relatively low. Therefore, whether the trademark is complete will also affect the trademark transfer price.

In addition to the question of how much a trademark is worth, there are many things to pay attention to regarding trademark transfer transactions. You can consult for details