No.

Type 1 of Douyin illegal words: related to the brand

If you are a merchant running a Douyin store, the first thing you need to do is never list unauthorized big-name products.

Even a small brand icon or a logo will be deducted from a deposit ranging from 2,000 to 5,000, and the store will be directly closed for rectification, with very serious consequences.

There are also some brand-related illegal words, such as leading brand, world leader, creator, supreme, pinnacle, etc., which cannot appear in videos, live broadcast rooms or Douyin store product introduction pages.

Type 2 of Douyin’s illegal words: related to “one”

For example, No. 1, No. 1 in China, No. 1 in the country, No. 1 in the entire network, No. 1 ranking, No. 1 brand , No. 1 in the industry, NO.1, TOP.1, only this one, unique, unique, first-class, last wave, etc.;

TikTok illegal word type three: related to "the most"

"Most" banned words: best, most, most profitable, best, best, best, largest, greatest, highest, most advanced, most luxurious, lowest, lowest, lowest price, The cheapest, the most popular, the most popular, the most fashionable, the most advanced, the latest, the latest technology, the latest science, the latest technology, the most advanced processing technology, etc.;

TikTok illegal word type four: related to "false /Exaggerated propaganda, false promises" related

Unprecedented, unprecedented, permanent, invincible, etc.;

There are also immediate results, a must-have at home, 100 effective, zero risk, no toxic side effects, Dependence-free, safe, best-selling, rush buy, trial, family must-have, free treatment, free gift, etc.

Type 5 of Douyin’s illegal words: related to “country”

For example, recommended by leaders, exclusively supplied by institutions, specially supplied, filling domestic gaps, and recommended/exclusively supplied by national ×× agencies , Chinese well-known trademarks, quality inspection exemption, no need for national quality inspection, etc.

TikTok illegal word type six: related to "other platforms"

What is a certain letter, a certain treasure, a certain thing, I can’t say at all, if you have any problem, you should go to Xiaowei customer service to solve it. If you don’t have a test report for other clothes, especially pure cotton, 100% cotton, genuine leather and silk, if you say the fabric is material violation,

TikTok illegal word type seven: extreme words

Global level, universe level, world level, best, extreme, top, top, cutting-edge, top craftsmanship, top enjoyment, ultimate, etc.;

Type 8 of Douyin illegal words: related to "first" or "independent"

For example, first, first choice, exclusive, first on the entire network, first in the country, etc.;

Douyin Type 9 of pronunciation-violating words: absolute terms

Sweaters will never pill, will last a lifetime, will never fall apart, etc.;

Type 10 of Douyin-violating words: related to superstitious propaganda

Prosperous husbands and sons, bring good luck, enhance the sixth sense, turn bad luck into good luck, ward off bad luck, ward off evil spirits, guard against villains, etc.;

Note that whether it is broadcast orally, Douyin prohibited words are not allowed to be used in promotional scenes such as background boards, video subtitles, shopping cart/video titles, or product details pages.