Entrepreneurship not only helps to improve social productivity and provide sufficient employment opportunities, but also plays a decisive role in the formation and establishment of new theoretical perspectives, and the latter is crucial to the long-term development of the economy. effect. In this entrepreneurial society, many people have found their way to successful entrepreneurship in rural areas. Read their stories, learn from them, and inspire your own fighting spirit. So below is what I share, I hope it can be helpful.
1:
Deer breeding expert Gao Peide
Is it profitable to breed sika deer? Recently, the author came to the Sixth Branch of Hongqi Farm, Qianguo Guan District, Songyuan City, Jilin Province Jujide Sika Deer Breeding Farm has more than 200 sika deer with beautiful bodies and handsome horns, which are very cute. Speaking of these fawns, they are the "treasures" of Gao Peide, the owner of Jujide Sika Deer Breeding Farm. He comes to the farm early every day to see these "treasures".
Hearing the voices, several sika deer "hiding" indoors immediately stood up from the ground and stood close together. Gao Peide said that although sika deer have been domesticated for many years, they are still very afraid of people. In the breeding area, the author saw that the breeding areas are separated from each other. The room where the sika deer is located is about 200 square meters, which is divided into a rest area and an activity area. There are more than a dozen sika deer in each "suite". There are more than a dozen such "suites".
Although I have many years of experience in raising deer, I encountered an unprecedented price*** when I first started. Gao Peide told the author: "When we first started breeding, it cost one hundred to two hundred yuan for a doe to give birth to a fawn, and the velvet antlers cost only more than four hundred yuan per pound at that time. In this way, you have to pay compensation for raising a deer. It costs five to six hundred yuan, and the loss lasts for six or seven years. But since I have chosen to make money by raising sika deer, I have never thought of giving up. I will keep it even if I lose money, and I will persist no matter how difficult it is.”
Persistence is not about blindly pushing forward, but relying on scientific breeding while waiting and watching, and putting thoughts into action. In order to explore the feeding habits of sika deer, Gao Peide always gets up early and goes to bed late. He carefully takes care of the deer every day. He not only consults technical experts from the county Animal Husbandry and Fisheries Bureau, but also hires a breeder to guide the breeding. Over the past few years, Gao Peide has accumulated a lot of experience in breeding. By buying at low prices and selling at high prices, he not only survived the low price period, but also expanded his breeding scale.
From a small scale, we raised a few sika deer, and gradually developed to more than a dozen. Now we have raised 230 sika deer. A few years ago, Gao Peide rented land at the Hongqi General Factory, built a pen and management building of more than 4,000 square meters, and started a family breeding farm. Nowadays, his deer antlers are basically purchased by merchants, and demand often exceeds supply. After several years of hard work and trial and error, Gao Peide has developed a mature set of sika deer breeding techniques and management experience, and has become a well-known expert in making money from sika deer breeding.
Farmers Daily: Raising deer in the north and making money in the south
“Although they are big, sika deer are very timid and highly vigilant. They will run around whenever there is any movement.” On the morning of July 6, when I walked into the Xinya Deer Farm in Manjing Town, Renshou County, Sichuan Province, "Deer Boss" Fan Die told the author that although the sika deer was artificially domesticated, it was still very afraid of people and not to make a big noise after entering.
In 2006, Fan Die quit her purchasing job in a pharmaceutical company, took her savings accumulated over the years, and was recommended by a friend to the hometown of sika deer in China. She was contracted in Shuangyang District, Changchun City, Jilin Province. With 30 acres of land, we will first introduce 80 sika deer and start our own deer raising journey.
Raising sika deer in the Northeast, far away from home, Fan Die cannot let go of the elderly and children at home, and always has to go home several times a year. After some investigation, he came up with the idea of ??moving sika deer to Renshou to raise them. In September 2012, Fan Die transported 10 sika deer from Northeast China to Renshou for trial breeding.
"Sika deer are relatively easy to raise and are not picky about food and drink. The main feed is grass, corn, bran, rice bran, etc." Fan Die said: "There are many benefits to raising deer in my hometown, such as good air and water. Good, especially because there are abundant aquatic plants and there are few deer farms in Sichuan. "After the introduction of sika deer, Fan Die has not stopped for a day. He needs to prepare enough non-polluting green feed every day; clean up the sanitation in the farm; especially deer diseases. During more than a year of breeding, he slowly gained experience in raising deer locally in Renshou. Last year, he transported 90 sika deer back from the northeast.
“Raising sika deer in the south has abundant forage and low feed costs. Due to climate reasons, the growth of deer is nearly half that of the north. In the north, deer antlers can only be harvested once a year, but in the south, they can be harvested. "Two seasons." Fan Die confidently introduced: "A 3-year-old male deer can earn more than 3,000 yuan in net income per year through the production of velvet antler and deer blood. A female deer has a calf once a year and can earn more than 2,000 yuan in net income after raising it for half a year. Income. In the first half of this year, I collected antler from more than 90 sika deer, and the output was very good. According to the market price, the velvet antler was 6,000-10,000 yuan per kilogram, and the antler blood was 2,000-3,000 yuan per kilogram. This will be a considerable income. Breeding sika deer is quite profitable. ”
2:
The price of 1,000 yuan for breeding ginseng chicken only opens the way to wealth
An egg sells for 35 yuan, which is about the same. It is 40 times that of local eggs; a chicken sells for 1,200 to 2,500 yuan, and you can buy 20 to 40 local chickens in the market - do these things sound a bit unreliable?
Reliable! Because there is a "chicken-raising weirdo" Gong Lunpeng in Group 9 of Changtan Hezhongba Village. He got inspiration from ancient medical books passed down from his family, innovated on the basis of inheritance, and created the secret recipe of "ginseng + rice" for raising ginseng chickens. , and the trial feeding was successful. After that, he fed black-bone chickens with exclusively developed chicken feed, produced "Neng Peng" ginseng chicken and ginseng eggs and put them on the market, with promising market conditions and economic benefits.
In Changtanhe Dong Township, the surname Gong is a common surname. "Our ancestral home is in Jiangxi, and we later moved to Hunan. We fled the flood and moved to our current residence," said Gong Guangyi, secretary of Zhongba Village. The local Gong family is a family of traditional Chinese medicine. In the Ming Dynasty, there was the imperial physician Gong Tingxian, and in the Qing Dynasty, there was the famous local doctor Gong Zuhui. Gong Lunpeng opened the safe and showed the reporter a series of ancient medical books such as Gong Tingxian's "Longevity and Preservation of Life" and the original photos of Gong Zuhui.
“When I was a teenager, I suffered from ‘crooked mouth syndrome’, which is now facial paralysis. I went to the hospital to get some medicine but it didn’t cure it, so my father asked me to mix vinegar and quicklime and apply it on it. The disease on his face healed within a few days," Gong Lunpeng recalled. He knew that the folk remedies his father told came from his family's ancestral medical books, and he became fascinated with these treasures ever since.
While he and his wife were working in other places for more than ten years, Gong Lunpeng always kept the family medical books with him. However, the numbers of yin and yang, meridians and acupuncture points... It is not easy for this farmer who graduated from neither ancient literature nor medicine to understand ancient medical books! Fortunately, he was born in a family of traditional Chinese medicine. He bought a dictionary and made his own comparison list of old and new words. He would study whenever he had time after others took a break from work. Over time, he kept a stack of notebooks, and finally learned something.
Gong Lunpeng saw "ginseng chicken" from the writings of his ancestor Gong Tingxian, and got some information from the elders' words. He decided to feed ginseng chicken and take the road of "research and development, production and sales" . "Innovation and entrepreneurship are not easy, every step is very difficult." Gong Lunpeng, who is nearly 50 years old, said with emotion.
Due to improper feed formula ratio, poor growth conditions for chickens, and inadequate feeding technology... Over the past two or three years, the couple's hard-earned money of more than 200,000 yuan was all paid for as "tuition fees." “The most difficult time was when my rice cooker broke and I didn’t have money to replace it,” recalled his wife Li Shaoqiong. Although he had no food and clothing, in order to learn feeding techniques, Gong Lunpeng went to a well-run chicken factory in other places to work voluntarily, learn knowledge and accumulate experience.
Due to the high cost of raising "ginseng chicken", in 2008, each "ginseng chicken" sold for 500 yuan and eggs for 15 yuan each. At that time, many villagers said: "I have never heard of a chicken costing 500 yuan, let alone buying and eating it." Because "ginseng chicken" is expensive, ordinary people in rural areas cannot afford it, resulting in very few local customers. A few months passed in the blink of an eye, but only a handful of "Ginseng Chicken" were sold, which put Gong Lunpeng in trouble.
However, even if the sales situation is not ideal, Gong Lunpeng always firmly believes in the market potential and dietary therapeutic efficacy of "Ginseng Chicken". During the day, he read newspapers online and strengthened his business studies. At night, he stayed in the chicken coop all night, carefully observing the growth characteristics of "ginseng chicken". During that time, his wife Li Shaoqiong thought her husband was "crazy" and living with chickens all day long was simply unreasonable. For this reason, there were many disputes between the couple. "If I hadn't always believed in the future of breeding 'ginseng chicken', maybe I would have given up long ago. However, I am a person who 'takes one road to the next.' Over the years, no matter what circumstances I encountered, I gritted my teeth and survived. , now I finally have some hope.
"When talking about his experiences in the past few years, Gong Lunpeng was still very emotional.
On March 14, his friend Li Jun, who works in Guangdong, came to Gong Lunpeng's home from Dongguan to learn more about the sales of "Ginseng Chicken" When it came to the high price of "Ginseng Chicken" and the low local sales, the two agreed that Li Jun would contact Guangdong merchants to expand external sales channels, and Gong Lunpeng would develop the breeding at home and give full play to his abilities. Thanks to the advantage of wide connections, the "Ginseng Chicken" was widely publicized by giving "Ginseng Chicken" and eggs to relatives, friends, and colleagues for tasting. Subsequently, more and more businesses from Zhejiang, Guangdong and other places came to visit. Each "ginseng chicken" sells for 1,000 to 1,200 yuan, and the eggs sell for 30 yuan each. Local villagers see that the "ginseng chicken" is getting better and better, and they also start to try to buy it. Sales channels in other places are gradually opening up, and I believe local sales will get better and better. I am very confident in the industry I have chosen. "No matter how many difficulties he has experienced and how many setbacks he has encountered, when it comes to "ginseng chicken" breeding, Gong Lunpeng is always confident.
After overcoming difficulties one by one, Gong Lunpeng's career is on the right track. After establishing ginseng chicken breeding, On the basis of a professional cooperative, Xuanen County Nengpeng Ginseng Chicken Development Co., Ltd. was established in March 2014, and two trademarks of "Nengpeng" brand, Class 29 and Class 31, were registered.
Since then, the company has As one of the specialty products of Xuanen County, the ginseng chicken and ginseng eggs have participated in the 23rd Food Expo and the 9th Central China Investment and Trade Expo, and have participated in the first and second "China Enshi·World Selenium Capital Selenium Product Expo" ", at the Second Selenium Expo, ginseng eggs won the title of "China's Famous Selenium Product".
Sent to the "National Selenium-Rich Product Quality Supervision and Inspection Center" of Enshi Prefecture Product Quality Monitoring, Supervision and Inspection Institute for testing The selenium content of "Nengpeng" ginseng eggs is 53.6μg/100g, and the standard requirement is ≥15g/㎎, which is more than three times higher than the standard. "Nengpeng" ginseng chicken and ginseng eggs were awarded "three stars" by the quality supervision department. ***Rich in organic selenium*** mark
After testing by the State Quality Supervision Institute, the VB1 content of "Nengpeng" ginseng eggs is 1.25㎎/㎏, and the VB2 content is 3.84㎎/㎏; the total of 16 amino acids. The amount is 186.04g/kg; palmitic acid is 2.386g/100g, the lower limit of determination is 0.005g/100g; the zinc content is 3.5㎎/kg, the DHA content is 0.08g/100g, etc. It has passed the test of the Provincial Veterinary Drug Supervision Institute, and "Nengpeng" has been tested. Ginseng eggs do not contain 7 conventional antibiotics such as A02 and AM02...
On July 5, 2015, Xuanen County Lunpeng Ginseng Chicken Development Co., Ltd. authorized Wuhan Yuanshiyuan Trading Co., Ltd. to be the agent in Central China Seller. Ginseng chicken is loved by people for its unique health care value. The company currently has three agents located in Beijing, Guangzhou and Wuhan.
Currently, the company has three franchised farmers feeding ginseng chicken. There are more than 400 eggs, with an average daily egg production of 200, and the annual output value can reach more than 2.5 million yuan. “In the next step, I will expand production, apply for a ginseng chicken feed patent from the National Patent Office, and develop ginseng egg powder. "When talking about the company's prospects, Gong Lunpeng is full of confidence." Related news:
The owner of the "Ginseng Chicken Farm" is Gong Lunpeng, 48 years old, from Zhongba Village, Xuan'en County, Enshi Tujia and Miao Autonomous Prefecture, Hubei Province Gong Lunpeng, a Tujia farmer, was born in a family of traditional Chinese medicine. Five years ago, he and his wife took more than 200,000 yuan earned from working and planned to go home and build a new house. When they were sorting out the medical books left by their grandfather in the old house. He accidentally discovered the introduction to the breeding methods and medicinal and dietary value of "ginseng chicken", so he discussed with his wife to put off building a house and use his savings to invest in breeding "ginseng chicken". At first, his wife and neighbors expressed disbelief, but this did not stop Gong Lunpeng from trying. Following the methods left by his grandfather, Gong Lunpeng finally successfully discovered a "ginseng feed" suitable for raising "ginseng chickens" after several attempts and continuous improvements. A complete "ginseng chicken" breeding system has gradually been formed. The price of each "ginseng chicken" he breeds is more than 1,000 yuan, and the "ginseng eggs" can also be sold for a sky-high price of 30 yuan each.
This year. At the beginning, Gong Lunpeng established a professional cooperative. Currently, six families have joined. They feed ginseng chicken according to Gong Lunpeng's requirements, and Gong Lunpeng recycles it for export.
“Next, I will decide the development scale of the cooperative based on market demand,” Gong Lunpeng said. “In a remote and poor mountain village like ours, if we can develop the breeding scale to 5,000, it will no longer be a problem for the villagers to increase their income and become rich. Dream."