First disguise foreign brands to attract customers, and then remove foreign genes. It's really domestic. Under the current upsurge of domestic products, it is only forced by the situation that the elements going to Japan write Pinyin in Chinese.

Personally, I think, on the whole, Naixue's switch to all Chinese characters is a way to seek stability. There is not much room for discussion, just to avoid risks. Especially when it comes to it, you should be more careful and change slowly anyway. This is not a big loss for the company. Make sure the products are made correctly. Product is the foundation of brand. In fact, this brand has a history of seven years. If you keep using a brand, people will probably forget this brand of milk tea. So in this period, traders immediately thought of a countermeasure to make the loudest banner with the lowest cost.

We can directly change the logo, which will not only make more people pay attention to this issue, but also play a role in free promotion and complete the brand upgrade. It is really worth doing more at once.

I believe young people are familiar with the brand Naixue Tea, because there are many shops all over the country. Whether you bought it in this store or saw it on the street, you should know that the original name is very Japanese and Chinese. De? Is it Japanese? what's up . Anyway, when I first saw this shop on the street, I thought it was a foreign brand.

Later, I went there many times, and it was not surprising that I learned about the brand. Personally, traders may choose this name at first to deceive people and make them think it is imported to attract some consumers. Now the brand has changed its logo, and it has gone to daily chemical rectification. Then, I want to talk about the benefits of such changes to the development of the company.