Trademark rejection means that the Trademark Committee objects to and rejects the trademark during the review process of the Industrial and Commercial Bureau. There are many reasons for this. For example, the Trademark Committee feels that the trademark may be rejected because it uses the name of a certain place.

.Trademark opposition is clearly stipulated in the Trademark Law and its implementation rules. It is a legal procedure for publicly soliciting public opinions on a preliminary trademark review. Its purpose is to conduct trademark rights confirmation fairly and openly and improve the quality of trademark registration review.

The scope of trademark objections is very wide, including that the initially approved trademark is identical or similar to the previously applied trademark, or that the initially approved trademark violates the prohibited provisions of the Trademark Law or the trademark is not distinctive. nature, and also includes applicants not having the qualifications to apply.

Anyone can file a trademark objection, that is, it can be a trademark registrant or a non-trademark registrant, it can be an enterprise, an institution, or an individual, or it can be a legal person, It can also be an unincorporated person. The establishment of trademark opposition procedures aims to strengthen public supervision of trademark review work, reduce review errors, strengthen trademark awareness, give previously registered trademark owners and other interested parties an opportunity to protect their rights and interests, and eliminate rights the aftermath of conflict. The opponent can be the registered trademark owner, the previous applicant for trademark registration and other interested parties, or any other citizen or legal person.

There are two main types of objections: one is that it is the same as or similar to a registered trademark; the other is that the trademark violates the prohibition clause.