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The background of the founder of Japan's Panasonic Group, the company background, the company's historical stage of development, as well as the current situation and future development trends and pros
The background of the founder of Japan's Panasonic Group, the company background, the company's historical stage of development, as well as the current situation and future development trends and prospects. Please answer in detail. Thanks

Company Profile

Panasonic Electric Industrial Co., Ltd. was founded in 1918. The founder was Mr. Matsushita Konosuke, known as the "God of Management." When it was founded, it was a small workshop composed of three people. After several generations of hard work, it has now become a world-famous international comprehensive electronic technology enterprise group and a world-famous comprehensive large-scale electronics enterprise, and is developing businesses in various countries around the world. Activity.

Since its establishment, it has always taken "striving to improve and enhance social life and contribute to the development of world culture" as its social mission and corporate program. In order to realize a richer social life and promote social development, Panasonic actively conducts worldwide all-round research, development and business activities from basic technology, product technology to new production technology.

Panasonic is a multinational company with more than 230 companies around the world and a total of more than 250,000 employees. There are more than 54,000 of them in China. Total sales in 2001 were more than US$61 billion, ranking 26th among the world's top 500 manufacturing companies.

Engage in business

Digital AV network business; energy conservation and environmental protection business; digital communications business; system engineering design business; household appliances business; residential facilities business; air conditioning equipment business; industrial automation equipment Components and spare parts business of business and related businesses; network, software business, etc. In these fields, Panasonic is engaged in product research and development, design, manufacturing, sales and after-sales service.

Global History

In 1918, founder Konosuke Matsushita founded Matsushita Electric Appliances Manufacturing Co., Ltd. in Oseki-cho, Fukushima-ku, Osaka, and began producing light bulbs

Sockets and rotary sockets for double light bulbs

In 1922, the first headquarters factory was built in Ozeki-cho, Fukushima-ku, Osaka City

In 1923, a bullet type for bicycles was developed and sold Lamps adopted an agency system to expand sales across the country

In 1927, a square lamp for bicycles was developed and sold, and this product began to use the "National" trademark

In 1929 The company name was changed to "Panasonic Electric Manufacturing Co., Ltd." and a program and creed were formulated. In 1931, the production of radios and dry batteries began.

In 1932, the founding anniversary was established, the company's true mission was announced, and the Trading Department (became Matsushita Electric Trading Co., Ltd. in 1935)

Adopted the division system in 1933

Moved the headquarters factory to a newly built factory in Kadoma City

< p>The 5 spirits that Panasonic Electric should contribute to society (changed to 7 spirits in 1937)

In 1934, the "Shop Clerks (Employees) Training School" was opened in 1934

1935 Established Panasonic Electric Trading Co., Ltd.

Reorganized the company into a company with limited shares and became Panasonic Industrial Co., Ltd., adopting a branch system (established 9 companies including Panasonic Wireless Co., Ltd.)

In 1938, the import business started through Matsushita Electric Trading Co., Ltd.

In 1940, the first management policy presentation meeting was held

In 1946, a labor union organization was established

In 1952, it cooperated with Nakagawa Machinery Co., Ltd. (now Panasonic Refrigerator), entered into technical cooperation with Philips Company of the Netherlands, and established Panasonic Electronics Co., Ltd.

In 1953, it opened a central research institute and opened Opened the New York office

Cooperated with Japan Victory Corporation (JVC) in 1954

In 1955, Kyushu Matsushita Electric Co., Ltd. was established

In 1956, Osaka Electric Seiko was established Electronics Co., Ltd. (now Panasonic Seiko)

In 1957, it began to set up sales stores nationwide

In 1958, Panasonic Communications Industry Co., Ltd. was established

In 1959 Established Panasonic Electric Company of America

Started selling color TVs in 1960. Konosuke Matsushita became chairman in 1961; Masaharu Matsushita became president

Established the first "post-World War II" brand in Thailand Overseas production plants

Collaborated with Dongfang Electric Co., Ltd. (now Panasonic Electric Transmission Systems Co., Ltd.) in 1962

In 1968, the Panasonic Electric History Museum was officially opened

In 1969, Matsushita Tobacco Electronics Industry Co., Ltd. was established

The Panasonic Electrical Technology Museum was officially opened

In 1970, the "Panasonic Pavilion" was established at the Osaka World Expo to display "Era Data Storage" appliances" and other products

In 1971, consumer consultation centers were opened in exhibition halls across the country

Listed on the New York Stock Exchange

In 1973, Konosuke Matsushita Appointed as consultant; Takahashi Arataro as chairman

Annual sales exceeded 1 trillion yen

In 1976, Panasonic Electronic Components Co., Ltd. was established

In 1977, Panasonic Masaharu became chairman; Yamashita Toshihiko became president

Established Panasonic Household Equipment Co., Ltd. and Panasonic Industrial Machinery Co., Ltd.

In 1979, Panasonic Battery Industry Co., Ltd. was established

< p>In 1986, Akio Tanii became president; Toshihiko Yamashita became chairman

Began to use the "Panasonic" trademark in Japan

In 1987, the financial year of each company belonging to the Panasonic Group was The final accounts are unified as the end of March

In 1988, Matsushita Electric Industrial Co., Ltd. and Matsushita Electric Trading Co., Ltd. were merged

In 1989, the founder and consultant Konosuke Matsushita passed away (at the age of 94)

Acquired the American MCA Company in 1990

In 1991, the basic policy of environmental management was formulated (Panasonic Environmental Constitution

Chapter)

In 1993, Yoichi Morishita became the president; Akio Tanii became the chairman

Obtained 100% of the equity of Panasonic Electronics Industry Co., Ltd.

In 1995, Panasonic Electrical Appliances Merger of Sangyo Co., Ltd. and Panasonic Sumitomo Electric Co., Ltd.

Transferred 80% of the controlling shares of MCA Corporation of the United States

Started selling DVD players in 1996

Introduced the intra-company branch system in 1997

80 years since its founding in 1998

Introduced CCM (Capital Cost Emphasis on Operations and Management) in 1999

Masaharu Matsushita took office in 2000 Honorary President; Yoichi Morishita takes office as President; Masayuki Matsushita takes office as Vice President; Kunio Nakamura takes office as President

The start of the "Creation 21 Plan" in 2001 (formally invested in the "Super·Manufacturing Industry" "Destruction and Creation" activities)

The newly established Panasonic Center in 2002

Obtained 100% of the equity of Panasonic Electronics Industry Co., Ltd.

In 2003, the global brand and The global brand slogans were unified into "Panasonic" and "Panasonic ideas for life". In terms of "building a new comprehensive business relationship through strengthening capital relations", we reached a consensus and signed a relevant agreement with Panasonic Electric Co., Ltd. .

Logo Story

Panasonic unified its global brands into Panasonic, and used "Panasonic ideas for life" as its brand slogan to realize "a dotted network society" and "connect with the earth" "Environmental survival" is our ideal, and we will continue to contribute to improving the cultural and living standards of people around the world.

Panasonic launched the brand slogan "Panasonic ideas for life" to the world. The meaning of "ideas for life" is "through R&D, production, sales and service by employees around the world, we will continue to provide valuable ideas to create a colorful life and an advanced and beautiful society."

Through products and services, we provide “ideas from the customer’s perspective, “ideas that are practical”, “ideas that bring surprises and discoveries, and “ideas that make people happy” , "new ideas", "interesting ideas", etc., various valuable "ideas" that accompany customers throughout their lives.

We hope that through such innovative, cutting-edge and valuable "ideas", we will strive to make the lives of every customer around the world more colorful and contribute to the social development of countries around the world. Make contributions and continuously provide "ideas for life" to customers and business partners around the world, and become a Panasonic Group that can always benefit mankind.

Panasonic - China

Since Deng Xiaoping visited Panasonic in 1978, Panasonic began to invest in China, integrating Panasonic's business in China with China's reform, opening up and economic construction. As one body. From electronic materials to parts, from parts to complete machines, from household appliances to industrial machines, so far, more than 160 technical cooperation projects have been carried out in China, and 53 joint ventures and sole proprietorships have been established (7 companies in Shanghai), with a total investment of Nearly $1.5 billion.

Panasonic's cooperation with China began in 1978. From technology introduction, investment and establishment of joint ventures, sole proprietorships, to the establishment of R&D bases, Panasonic's business scale in China has been expanding day by day. Up to now, Panasonic has invested in and established 60 joint ventures and wholly-owned enterprises in China, including 4 research and development centers, with more than 60,000 employees.