Trademarks are very important to an enterprise. With the development of social economy, trademarks, as business cards and image representatives, are the key to whether an enterprise can be remembered by consumers. Not everyone can remember the name of a company immediately when they see it. According to scientific research, people's first impression of something is usually color or graphics, so trademarks are an opportunity for consumers to remember.

Then, after the successful trademark transfer, do enterprises still need publicity? Trademarks are not only used by enterprises, but also aimed at consumers. Consumers use trademarks to distinguish brands when they can buy enough goods, so whether trademark transfer needs publicity can be gradually clear here. Enterprises should publicize trademarks and let the public know.

In addition, the Trademark Law also has clear provisions on the transfer of trademarks. Enterprises must publicize the trademark to the public after the successful trademark transfer, otherwise it does not conform to the process of trademark transfer. In fact, the publicity of trademark transfer is strictly an opportunity for enterprises. Assuming that it is a big brand or a well-known brand trademark, it will be publicized after the transfer, indicating that the transferee already owns the trademark. This situation is also a kind of propaganda for enterprises, and it is also the second time that trademarks have entered the public's field of vision.

Trademark transfer can enable enterprises to obtain trademarks and put them into the market as soon as possible in a short time. Trademark registration needs to start from scratch. First, the name of the trademark is conceived, followed by trademark design or self-design. You can also entrust a design company to design. After the design is completed, you can apply for registration and approval in the Trademark Office. However, during this period, it will be subject to the subjective will of the auditors of the Trademark Office and the opposition of the public, which is not worth the loss for the enterprise.

Therefore, trademark transfer is obviously the best choice for enterprises. To sum up, the trademark transfer will be publicized. After all, the trademark owner has changed after the transfer, so the Trademark Office will also publicize those trademarks that have been successfully transferred. In this way, enterprises can constantly publicize that they are the owners of trademarks, announce their improvement measures, attract consumers to wait and see, and leave an impression.